Seo Content Manager

Reunion Marketing is seeking a meticulous Content Manager who will spearhead all content initiatives internally and for our clients. This role entails managerial prowess, a solid understanding of content strategies, keyword research, and a knack for integrating technology-especially AI-powered content-into our content practices. Additionally, the role demands an experimental mindset to explore new content strategies and a close collaboration with our Client Success team to assure client satisfaction and seize growth opportunities.
Team Management:

• Lead and manage the in-house team of content specialists and outsourced content writers, ensuring consistent quality and adherence to brand guidelines.
• Managing the team's resources to ensure they consistently hit all of their deadlines.
• Leading one on ones, quarterly conversations, and growth plans for each member of your team.

Content Delivery & Quality Assurance:

• Ensure the successful completion and delivery of content for clients each month.
• Monitor, track, and ensure that all monthly content deadlines are met without compromising on quality.

Keyword Research & Training:

• Conduct in-depth keyword research to optimize content and align it with client objectives.
• Lead training sessions on advanced keyword research techniques and best practices for the team.

Collaboration with Development & Client Success Teams:

• Lead conversations and collaboration with the development team, providing insights for improving client-facing and internal automation software.
• Work closely with the Client Success team to manage client issues and opportunities, ensuring the content strategy is aligned with client expectations and goals.

Integration of AI in Content Strategy:

• Direct the SEO team's efforts in utilizing AI-generated content.
• Provide training on efficiently prompting AI tools to generate the desired content.
• Work alongside the tech team to integrate AI-generated content into Reunion's software solutions.

Content Experiments:

• Develop and run content experiments to explore new strategies and improve keyword rankings and expand the keyword list we're tracking across the client base.
• Work closely with Design to bring new page types to life.

Requirements
We value experience, dedication, and ambition. This person wants to professionally develop, assisting the company's efforts in always applying the most current best practices to ensure success. Reunion Marketing is a fast-growing company so we're looking for someone to embrace the pace and grow with us.
We also ask that this person meet, at a minimum, the following qualifications:

• 2-3+ in SEO: having a content focus and/or auto industry experience is a plus.
• Having a solid understanding of AI and how it can help streamline content development. Willingness to learn as the industry continues to evolve.
• Google Analytics certification is a plus.

• Ability to quickly maneuver around the Internet and learn and understand new digital technologies.
• We will consider remote applicants but prefer someone local to make office visits easier.

Benefits
A little about Reunion Marketing ...
Reunion Marketing is a fast-growing, full-service digital marketing company based in Raleigh, North Carolina. Our team uses best-in-industry practices to create successful strategies. We can accomplish this thanks to our diverse team of talented people from various disciplines: designers, content strategists, writers, client success specialists, paid search specialists, social media gurus, and more.
At Reunion, you'll fall in love with our culture. We're a team of movers and shakers, and everyone is focused on building success for our clients. Our core values (Grit, Elevate Others, Comfortable being Uncomfortable, Continuous Improvement) drive our day-to-day decisions, and your hard work won't go unrecognized. Most of all, we always have each others' backs. We believe it's this hard work and our dedication to a culture that has allowed the Reunion Marketing team to quickly grow and be listed on the INC 5000 list!
Please submit a cover letter and resume for consideration.
Benefit Offering:

• Retirement Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Short-Term & Long-Term Disability
• Training & Development
• Wellness Resources
• Health Care Plan (Medical, Dental & Vision)