Job Summary: The Assistant General Manager will be responsible for supporting Goldfish Swim School in Ahwatukee Arizona and oversees the quality and success of Goldfish Swim School daily operations including staffing pool operations, billing, customer services and relations, marketing and sales; assisting with marketing planning and strategy, public relations, community outreach initiatives andgrass root marketing approaches. The position will be the Marketing Coordinator and will be the face of Goldfish Swim Schools at localcommunity events and with new and existing partnerships and will be responsible for driving new members and brandawareness throughout the market.
Duties and Responsibilities:
● Oversee Marketing/PR initiatives and activities for Ahwatukee schools
● Share best practices and recommendations for all areas of marketing: social media, email, digital, events B2B, Water safety, marketing plans, ect.● Provide ongoing support for all questions. and issues relate to Goldfish marketing, program and materials.● Have brand-related conversations with new and open locations (includes offers, new promotions/program request) use of any trademarks, ect.)● Review marketing plans for. new and open locations ad provide recommendations.● Schedule, coordinate and execute marketing and community events, including external school safetypresentations, local festivals and activation opportunities and in-school special events● Create and monitor budgets for all marketing partners, sponsorships, and digital and non-digital ad campaigns● Manage a calendar of all facilities events, sponsorships, advertising, donations, etc. and serve as a contact forall events, sponsorships, advertising and donation requests● Report on events, campaigns, sponsorships and advertising budgets and schedules for tracking purposes● Maintain inventory and distribution for promotional materials, print materials, and other marketing related items● Assist with social media strategy and campaigns, create/schedule social media post, monitor social media activity, manage influencer partnerships.● Assist with Email Marketing campaigns and copywriting as needed● Collect market research information, to include competitive analysis, demographics, product and serviceusages, promotions and pricing information and customer satisfaction● Work with Franchise Marketing Team to ensure brand standards are maintained and Franchise-provided toolsare utilized to maximize efficiencies● Ability to work with children.● Training and supervising.● Supporting front desk, answer phone calls as need.● Customer Services.● Assisting General Manager
Requirements:● BA in Marketing, Public Relations, Communications or related field a plus● Minimum 2+ years marketing/communications experience; Franchise Marketing experience a plus● Local to Ahwatukee area; some travel may be requiredDesired Skills and Abilities:● Proven track record in local marketing strategy & execution● Independent thinker with teamwork mentality and follow through● Strong time management and multi-tasking skills with ability to self-motivate in a fast-paced environment● Excellent written and verbal communication skills● Strong relationship building skills● Dedication to living by the company’s Core Values of Golden Experience, Wow! Customer Service, Integrity,Compassion and Trust, Extraordinary Results and Celebrate!
Flexible work from home options available.
Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages, benefit programs and terms and conditions of employment, which may vary at each Goldfish Swim School location.