We are seeking a highly skilled SEO Manager with a strong background in both content and technical SEO, including link building strategies, to oversee our content planning and development projects in the online sports betting and casino space. The ideal candidate should be well-versed in AI applications for SEO content development and have a comprehensive understanding of technical SEO aspects.
Competency Areas:
Topical (some experience):
- Online sports betting
- iGaming
Content Publishing (deep experience):
- Work within tight deadlines with rapid turnaround times
- Top-level management of a high volume daily publishing system
- Efficiently manage time and digital publishing tasks
- Supervise the efforts of the contract writing team (both AI and human)
SEO Best Practices (deep experience):
- Working knowledge of current SEO best practices and EEAT
- Proficiency in SEO software tools such as Ahrefs, SEMRush, Surferseo, etc.
- In-depth understanding of SEO Content research and development best practices, including:
- Competitor analysis
- Keyword analysis
- User type identification
- Developing topical content silos
- Content guideline development
- Managing SEO content development
Technical SEO and Link Building (deep experience):
- Expertise in technical SEO aspects, including site architecture, crawlability, indexing, and site speed optimization
- Proven experience in developing and executing effective link building strategies
- Ability to conduct thorough backlink analysis and identify link building opportunities
- Familiarity with tools for technical SEO analysis and link auditing
AI Integration Into Publishing (some experience):
- Experience with scaling content development via AI
- AI content development and AI Prompt Engineering
Key Responsibilities:
- Research and develop guidelines for new SEO-optimized content, including technical SEO considerations
- Publish and manage content on the website (Wordpress/custom)
- Ensure all content meets our quality and technical SEO standards
- Hire and manage a team of content creators for new and updated SEO content
- Oversee content production according to our content calendar
- Implement and follow Spike Up SEO best practices, including technical SEO and link building
- Track content performance and deliver ROI reports
- Prioritize high-ROI content strategies
- Automate SEO-optimized content generation using AI tools
- Stay updated on AI, SEO, and technical SEO developments
- Regularly evaluate AI content generation tools, SEO, and technical SEO best practices
- Develop documentation on AI content generation, SEO, and ethical AI standards
Qualifications:
- 5+ years of experience in SEO management, including content and technical SEO
- Previous experience in the online gambling space is a plus
- Strong organizational
- Analytical mindset
- Fluent or Native in English (reading, writing, speaking)
- Experience with AI tools for SEO content generation
- Strong attention to detail and ability to meet deadlines
- Agency experience is a pro
- Dedication and a strong work ethic
- Results driven
Job Type: Full-time
Pay: $2,500.00 - $3,000.00 per month
Benefits:
- Flexible schedule
Schedule:
- 8 hour shift
Application Question(s):
- How many years have you worked in SEO?
- What is your favorite? Link Building, Content Strategy or Technical SEO
- Have you worked in affiliate marketing as an SEO? If so what industry?
- Are you willing to work in the online gambling industry?
- Tell me about the most successful website you have managed SEO for.
Experience:
- SEO management: 5 years (Required)
Work Location: Remote