Marketing Operations Specialist Ii

Marketing Operations Specialist
Pay Rate: Location-based
Approved Locations: 100% remote; Bay Area/Los Angeles/San Diego (CA)
Schedule: Full-time, M-F, normal business hours
Duration: Initial 12-month W2 contract; extensions/conversion based on performance
Start: Targeting January 2024
Benefits: Medical, dental, vision, disability + PTO, sick time available
The Global Marketing Channels team is looking for a Marketing Operations Specialist to support digital marketing campaign execution on the Ads platform. The ideal candidate is enthusiastic about digital marketing, resourceful, and comfortable with managing deadlines to deliver high-quality Facebook Ads campaigns. You will need to be detail-oriented, manage multiple campaigns at once, and rapidly earn trust and credibility with cross-functional stakeholders.
Job Responsibilities:

• Individuals will support day-to-day Ads campaigns execution to support large scale globe launches for internal marketing programs.
• Campaign execution includes campaign setup, QA, and troubleshooting to meet deadlines.
• Passionate about digital marketing, resourceful, and comfortable with quick turnaround time for campaign execution requests.

Skills:

• Experience executing large scale global ads campaigns independently
• Efficiently execute assigned tasks and manage your responsibilities to ensure quality of work.
• Exceptional prioritization and project management skills.
• High level of detail-orientation and the ability to troubleshoot.
• Technical knowledge of Facebook Ads (pixel, custom audience, placements, optimization, bulk edit, etc) and best practices.
• Experience with reporting, tracking, and developing campaign insights.
• Must be proficient or advanced in Microsoft Excel.
• 1+ years of hands-on Meta Ads experience.
• Agency experience preferred.
• Basic knowledge of SQL preferred.

Education:

• Bachelors Degree in advertising, marketing or related field preferred.

Top must-have HARD skills:

1. Meta Ads skills in executing large scale campaigns 
2. Ads technical skills in custom audience, pixel, conversion events, placements, video ads, url tracking.
3. Project management skills to navigate through intake, execution, launch with clear communication even encountering ambiguity.
4. 2-4 years of exp

Good to have skills:

1. Strong Excel skills to manipulate data in spreadsheet for scaled campaign setup or modification.
2. High level of detail-orientation and the ability to troubleshoot.
3. Basic SQL skills

Disqualifier: No Meta Ads (FB Ads) in the past or no experience managing campaigns