Marketing Campaign Operations Specialist - B2B (Remote)

Marketing Campaign Operations Specialist - B2B (Remote)

Remote

$48hr (Weekly pay)

12 month contract (potential for extension or permanent)

Full- time/M-F 8am-5pm (*Must work PST)

Benefits: Medical/Dental/Vision

Our client has created the best place to share code with friends, co-workers, classmates, and complete strangers. Over 31 million people use their platform to build amazing things together across 97+ million repositories. They are seeking a Marketing Campaign Operations Specialist - B2B to join their team.

Job Description

You’ll be focused on supporting the execution of world class Marketing Campaigns by triaging requests that come in, building Eloqua Emails and Programs, monitoring lead management system, and helping to surface gaps and areas of opportunity in our marketing tech stack.

Responsibilities:

• Work across the Marketing Operations team on all aspects of program/Campaign Operations from audience targeting, email creation, program execution and program measurement.
• Help lead and operationalize the way company analyzes marketing performance through auditing our marketing data sets, suggesting improvements to our reporting framework, and discovering gaps
• Actively identify and remove obstacles preventing our Marketing teams from trusting and using data effectively
• Evaluate our lead management process to find growth levers, gaps, and propose process improvements
• Partner cross functionally with Marketing, Growth, and Revenue Operation teams to design and implement insights and systems to drive organizational growth
• Document, maintain, and evangelize Marketing Operation frameworks and processes to drive consistency across multiple partners
• Help review our Marketing Campaign performance and surface trends or insights that we can inform the larger Marketing organization
• Monitor and debug our marketing data logs, flows, and pipelines to understand where data and process can be improved

Requirements:

• 4-10 years of B2B Marketing Campaign experience within a global company, preferably in SaaS/Tech
• Experience supporting email Marketing Campaigns and to connect the email to the campaign programs.
• Experience working on all aspects of program/Campaign Operations from audience targeting, email creation, program execution and program measurement.
• Experience in not only creating the email but setting up the operations to send the emails
• Experience with Eloqua or Marketo for Marketing Automation and Campaign Ops Support
• Experience to set-up email Marketing Campaigns in Marketo or Eloqua.
• Experience with Salesforce or similar
• Experience with HTML & CSS for email creation
• Understanding of Contentful or Wordpress for website landing page creation and Quality Assurance
• Experience marketing B2B Reporting (in Salesforce or similar) and able to know the Salesforce report types.
• Familiar with Looker, Tableau, PowerBi etc
• Good understanding of B2B email/nurture marketing best practices, deliverability/governance, data quality management and marketing

Please send your resume. Thank you!

TCWGlobal is an equal opportunity employer. We do not discriminate based on age, ethnicity, gender, nationality, religious belief, or sexual orientation.