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SalaryDescription/Responsibilities:
You will assist with development, implementation and evaluation of brand awareness campaigns, member acquisition and engagement initiatives, and brand messaging across all engagement platforms, while supporting the goals of the business.
Qualifications:
About Tivity Health® Inc.
Tivity Health is an equal employment opportunity employer and is committed to a proactive program of diversity development. Tivity Health will continue to recruit, hire, train, and promote into all job levels without regard to race, religion, gender, marital status, familial status, national origin, age, mental or physical disability, sexual orientation, gender identity, source of income, or veteran status.
Our Marketing Intern will play a critical role in helping to increase brand awareness, promote member engagement, and drive growth for Tivity Health’s portfolio of brands which include SilverSneakers, WholeHealth Living, PRIME Fitness, and others.
You will assist with development, implementation and evaluation of brand awareness campaigns, member acquisition and engagement initiatives, and brand messaging across all engagement platforms, while supporting the goals of the business.
- Build Brand Awareness - Assists with the coordination and communication of marketing campaigns dedicated to building brand awareness and affinity among general market audiences through various channels.
- Support Member Acquisition - Supports member acquisition goals by owning preparation and communication of marketing toolkit resources for health plans and agents/brokers in advance of Medicare Annual Enrollment Period (AEP).
- Drive Member Engagement - Partners with Creative and Performance Marketing teams to develop and test evergreen and seasonal marketing initiatives aimed at maximizing member engagement and revenue.
- Represent the Brand and Members - Understands and applies brand standards when developing or reviewing marketing materials for stakeholders across the business, while aiming to deliver a consistently positive experience for our members/consumers.
Qualifications:
- Currently pursuing BS, BA, or AA degree (or higher) in business, marketing, communications, or related coursework is required.
1+ year of work or volunteer experience in a marketing/consumer-facing role; Experience or personal interest in health, wellness, fitness industries a plus.
- Exceptional communication skills – Written, oral, and interpersonal; Ability to put together and present information and strategies to internal and external partner audiences.
- Impeccable attention to detail – Actively listens and applies key learnings, and is consistently thorough when reviewing and documenting information.
- Good at relationship building – Ability to build and manage trusting, communicative and successful relationships with internal and external contacts.
- Excellent organizational skills – Can manage multiple priorities in a dynamic work environment, adapt projects and workflows as needed, anticipate challenges, and proactively keep stakeholders informed.
- Self-starter with a positive outlook – Must have a love for learning, thoughtful and collaborative spirit, and care about creating a positive experience.
Pay rate: $18/hour.
About Tivity Health® Inc.
Tivity Health® Inc. is a leading provider of healthy life-changing solutions, including SilverSneakers®, Prime® Fitness, Burnalong® and WholeHealth Living®. We help adults improve their health and support them on life's journey by providing access to in-person and virtual physical activity, social, and mental enrichment programs, as well as a full suite of physical medicine and integrative health services. We continue to enhance the way we direct members along their journey to better health by delivering an insights-driven, personalized, interactive experience. Our suite of services support health plans, employers, health systems and providers nationwide as they seek to reduce costs and improve health outcomes. Learn more at Tivity Health.
Tivity Health is an equal employment opportunity employer and is committed to a proactive program of diversity development. Tivity Health will continue to recruit, hire, train, and promote into all job levels without regard to race, religion, gender, marital status, familial status, national origin, age, mental or physical disability, sexual orientation, gender identity, source of income, or veteran status.
