Marketing And Outreach Coordinator

AT AGM UNIVERSITY, WE ARE GROWING

We are currently seeking a Marketing and Outreach Coordinator. In this role, you will be responsible for establishing and cultivating relationships within the community while representing AGM University as a brand building professional to build strategic partnerships that generate positive lead flow and recruitment of prospective university students and community relationships.

The ideal candidate for this role will have a passion for higher education and helping others as they embrace our unique educational model while maintaining the highest level of integrity, professionalism, customer service, and compliance. AGM University serves a diverse student population, offering bilingual education to the community for traditional and non-traditional students.

ESSENTIAL FUNCTIONS

• Plan & implement recruitment activities for students from diverse backgrounds to include high school visits, business & industry, community-based organizations, and other markets.
• Giving presentations, participating on panels, attending trade-style events using approved and branded presentations, setting up displays and sharing materials that adhere to messaging and brand guidelines.
• Determines and understands prospective student interests, aspirations, educational needs, and career goals, as well as other relevant information, offering compelling connections between those aspects and enrollment for the university.
• Direct outreach to prospective applicants using current tools and practices – phone, email, handwritten, and SMS.
• Collaborates with the Director of Admissions and Director of Marketing regarding outreach needs including but not limited to digital marketing, flyer disbursement, mailed collateral, social media, and email campaign development.
• Manages the collection and analysis of program, market, and industry data to gauge project success, make evidence-based recommendations for future events, leading to the support of achievement of enrollment goals.
• Stays abreast of pertinent information to present up-to-date information on recruitment/admission trends, including financial aid, veteran's affairs, and international students.
• Event conceptualization, development, set-up, participation, teardown, and follow-up.
• Perform other duties as required.

REQUIREMENTS

• Bachelor’s degree required from an accredited institution, Master’s degree preferred.
• Minimum of three years of experience in college admissions, marketing, education, and/or regional outreach.
• Ability to connect with prospective students and their families, educational counselors, and in-market partners in ways that build productive and lasting relationships.
• Self motivated with the drive to achieve established goals
• Possess strong facilitation, presentation, and interpersonal skills.
• Excel at face-to-face and phone communication in both “one-on-one” and large group environments.
• Bilingual in English and Spanish (fluent) with the ability to communicate complex information simply, both verbally and written required

About AGM University:

Ana G. Mendez University (AGMU) is a nonprofit institution of higher education established in 2003. AGMU operates four campuses in the State of Florida and offers a wide range of academic offerings in Spanish, English and Bilingual across various modalities. AGMU promotes innovation, entrepreneurship, research, and diversity. In addition, we encourage integral education to benefit the Hispanic and international communities. AGMU proudly offers programs at the undergraduate, graduate, and doctoral levels that are framed by the highest academic standards.

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or any other characteristic protected by law.