Title: Email Marketing Specialist (Contract)
Location: Remote
Availability: (10-20 hours per week, hours could vary)
Rate: $28-32/hr; depending on experience
We are seeking anEmail Marketing Specialist who is a Mailchimp Expert to join our growing contractor pool.
This position is temporary (contract) with no specific time period but could be extended or shortened as needed; work can be done remotely with personal equipment and software.
In This Contract Role You Will:
- Manages daily email operations: promotional calendar, system testing & troubleshooting, email production, deployment optimization and A/B test emails and landing pages to maximize conversions
- Develops and maintains KPI reporting to monitor and improve the performance of the Email Marketing channel
- Perform regular QA as needed; A/B test email content
- Support attendance and registration of learners within Calendly
- Assist in developing and executing strategies to optimize deliverability/inboxing, opens, clicks, and conversion rate
- Accurately report on key metrics and test results.
- Creates email templates and landing pages (HTML) which adhere to html best practices
- Leverages analysis of campaign performance and makes use of customer data to inform and make recommendations for future campaign requirements
- Communicates campaign results, both written and verbal, to management team and stakeholders on an ongoing basis
- Creates email reporting dashboards analyzing campaign performance in order to provide performance transparency and drive actionable recommendations
- Maintains various email databases by variety of customer types and channels
- Other duties as assigned
Education & Experience:
- Bachelor’s in Communications, Marketing, Advertising, Business, or Data Analytics or equivalent years of experience
- 2-4 years experience in Mailchimp
Knowledge, Skills, & Abilities:
- Expertise using Mailchimp required
- Expertise in Calendly preferred
- Basic knowledge of HTML a plus
- Proficient with Power Point, Word, Excel and Access
- A proven track record of writing and editing product marketing content
- Strong project and time management skills
Our Culture:
We are not a typical learning company. Our team is truly passionate about changing lives. We want everything we do — our work, our conversations, our interactions — to be genuine, true, and unique. Our team strives to Elevate and Evolve in all that we do.
We're always on the lookout for innovative, curious, and passionate people who can help us achieve our goals.
What We Do:
Ardent Learning helps our clients thrive in business by developing custom training solutions. We believe the most effective learning experience incorporates our client’s brand, culture, and values. Our team is tenacious in helping our clients and their people reach their goals and perform at the highest level.
Equal Opportunity Employer:
Come as you are. Ardent Learning is an equal opportunity employer. Ardent embraces diversity and is committed to building an inclusive environment for all employees.