About you:
You are a curious problem solver who seeks innovative ways to implement in support of business goals. Your peers might describe you as: creative, organized, detailed, versatile, and someone who enjoys being around people and building relationships. You’re not afraid to try new things, in fact, you welcome the opportunity. You get excited by the notion of taking an idea from conception to execution and look to build on that through strategic efforts. You’re a Social Media-minded person – up on the latest trends with applicable uses in mind for your work. Always a learner, you welcome the chance to explore all that the real estate category has to offer.
Does this sound like a good fit? Here are some of the cool things you'll do:
- Act as community manager of all brand Social Media platforms. This includes content creation/curation and moderation of all engagements
- Serve as educator to network agents and managers teaching the best methodologies for applying Social Media to drive business objectives at a local level
- Assist in Social Media ad creation and performance measurement with the ability to provide insight into strategy recommendations based on data and analytics
- Aid in managing external creative and advertising agencies regarding social strategy, advertising and branding projects
- Work closely with the marketing team to develop eye-catching Social Media campaigns that help to achieve corporate marketing goals related to lead generation and recruiting efforts
- Embrace our brand identity, develop messaging for creative with strong engagement or direct calls to action
- Conceptualize, produce, direct and edit (when necessary) brand content (video and imagery) for consumers and network
- Represent department in content strategy meetings which align with public relations, digital and operations key collaborators
- Support the Senior Director, Content Marketing with brand initiatives, including national advertising campaigns and content development.
Your background includes:
- Proven track record as a Social Media and/or Content Manager at the brand or enterprise level
- 4-6 years Social Media marketing experience
- Proven track record developing Social Media strategies/plans with supporting materials available to share/review
- Bachelors Degree in Marketing, Communications or related field preferred
- Strong presentation skills with ability to speak in front of large crowds
- Excellent copywriting and written communication skills
- Knowledge of paid social, keyword research and Google Analytics
- Ability to recognize value of social channels to drive business results (ex. lead generation, recruiting, etc)
- Experience with social video required
- Ability to work in a fast-paced and team oriented environment with grace
- Design experience crafting Social Media assets using tools like Canva, Photoshop, Premier etc.
- Experience using a Social Media monitoring tool
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Exciting News:
EEO Statement: EOE AA M/F/Vet/Disability
Compensation Range: