The Senior Graphic Designer develops and creates concepts and visual ideas for all forms of communication, advertising and promotional materials. Collaborates with project teams to plan, analyze, organize and execute assigned projects; by meeting with key stakeholders, consultants and/or vendors, to assess effectiveness of product imagery and presentation needs. Directly responsible for conceptualization and design from start to completion.
Responsibilities & Key Objectives
- Create innovative concepts and design solutions for advertising or promotional campaigns, websites, direct mail, sales or company brochures, environmental graphics, special event or tradeshow materials, newsletters and collateral material.
- Collaborate with Marketing Specialists, Copywriters, and partners to uphold creative standards and brand image in the execution of all projects.
- Art direct multi-faceted projects integrating all elements as required to produce a comprehensive execution.
- Works on projects of diverse scope where analysis of data requires evaluation of identifiable factors, demonstrating good judgment in selecting methods and techniques for obtaining desired solutions.
- Meet timelines and deadlines required in achieving business objectives.
- Works with outside vendors in coordinating projects or monitor accurate completion, as needed.
- Produces thoughtful solutions to clients in professional, articulate presentation.
- Miscellaneous duties as needed.