Marketing And Communications Associate

Job Summary:

The Marketing and Communications Associate orchestrates marketing projects that align with overall strategies. They provide vital support to Marketing and sales teams, ensuring the success of trade shows through impactful booth design, collateral production, and staff coordination. With a focus on developing compelling content, the Associate tracks project timelines, maintains consistent branding on digital platforms, and fosters effective communication with vendors and internal teams. In collaboration with the sales and customer service team, this position contributes to the creation of materials that enhance customer engagement, including our product guide.

Essential Functions:

• Coordinates and implements marketing communications projects to align with overall marketing strategies.
• Supports the Marketing and sales teams with planning and executing trade shows to showcase our traffic safety products and amplify messaging. Assists with booth design, collateral production, and staff coordination.
• Sources and develops content and visual collateral for marketing campaigns, ensuring high-quality and compelling materials.
• Tracks project timelines and prepares status reports for stakeholders to ensure effective project management and transparency.
• Liaises with vendors and internal sales and product teams to facilitate communication and collaboration of Marketing and promotional strategies across the organization.
• Oversees the creation and maintenance of consistent themes and branding on the company's website and product guide.
• Collaborates with sales teams to develop sales support materials, such as brochures, presentations, and product catalogs, to enable effective customer engagement.

General Functions:

• Takes responsibility for the quality and timeliness of work and achieves results with little oversight.
• Collaborates with other members of the team to ensure that department goals and deadlines are met on time.
• Uses technical and experiential knowledge to help support the department’s mission.
• Keeps relevant and informed of changes in the field of knowledge and experience.
• Attends and actively participates in department meetings to stay informed and follow through on shared responsibilities.
• Works effectively with co-workers and supervisors, sharing knowledge, resources, and experience to achieve goals in a timely fashion, while promoting respect, communication, and teamwork.
• Performs other duties as assigned by the supervisor.

Skills and Abilities:

• Attention to detail: The ability to perform tasks with precision, accuracy, and thoroughness, paying close attention to all aspects of the work and identifying and correcting errors or inconsistencies as needed.
• Communication skills: The ability to convey and receive information effectively, clearly, and professionally with co-workers and supervisors.
• Dependability: Reliability and consistency of attendance, punctuality, and completion of assigned tasks according to established standards and expectations with little supervision.
• Initiative: Recognizes situations that warrant initiative and moves forward without hesitation; reasonably resolves issues, problems, and situations.
• Time management skills: The ability to prioritize tasks, plan and organize work efficiently, and meet deadlines while maintaining quality standards.
• Technical aptitude: The ability to understand, operate, and troubleshoot software tools, as well as to learn and adapt to new technologies and processes.
• Critical thinking: The ability to analyze complex situations, evaluate information, identify potential problems, and make informed decisions that support the department's goals and objectives.

Preferred Education and Experience:

• A bachelor’s degree, or equivalent work experience.
• At least three years of previous experience in the field of knowledge.
• The successful candidate will have demonstrable proficiency in Adobe suite including Premier Pro, After Effects, InDesign, Photoshop, Adobe Character Animator
• Web and email marketing campaigns as well as PPC advertising

Physical Requirements & Working Conditions:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Physical dexterity: The employee must be able to sit, stand, walk, use hands to handle and feel, and reach with hands and arms.
• Vision: The vision requirements for this job include close vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus.
• Endurance: The employee must be able to perform tasks in a fast-paced office environment.
• Exposure to elements: The employee will be working in an office environment and may be exposed to minimal noise levels.

Note: The company is committed to providing a safe work environment and will provide necessary equipment and training to perform the physical demands of the job.

EEO Statement:

The Company provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.