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Form of workFull Time: Digital Designer and Marketing Specialist
Who we are?
Established in 1951, the Deerfield Park District is committed to enriching lives through outstanding parks, facilities, and recreation programs. Our mission is to provide outstanding parks, services, facilities and recreation programs that enrich lives, promote healthy living and inspire memorable experiences. With over 25 parks and facilities, including golf courses, recreation centers, and pools, the Park District employs an average of 300 staff with over 500 seasonally and is dedicated to environmental sustainability and commuter benefits. Recognized for its excellence, the Park District holds a coveted AAA credit rating.
Established in 1951, the Deerfield Park District is committed to enriching lives through outstanding parks, facilities, and recreation programs. Our mission is to provide outstanding parks, services, facilities and recreation programs that enrich lives, promote healthy living and inspire memorable experiences. With over 25 parks and facilities, including golf courses, recreation centers, and pools, the Park District employs an average of 300 staff with over 500 seasonally and is dedicated to environmental sustainability and commuter benefits. Recognized for its excellence, the Park District holds a coveted AAA credit rating.
What is the opportunity?
Our Digital Designer and Marketing Specialist creates branded advertising campaigns by collaborating, creating, coordinating, and collating content that is digital, mobile, social media and print.
Key responsibilities include:
Our Digital Designer and Marketing Specialist creates branded advertising campaigns by collaborating, creating, coordinating, and collating content that is digital, mobile, social media and print.
Key responsibilities include:
- Oversee and manage digital marketing efforts on platforms like Facebook, Instagram, and other social media channels.
- Lead e-mail marketing initiatives by creating engaging subject lines, graphics, body text and call-to-action to increase desired action.
- Collaborates on a vision and then creates a cohesive brand through graphic design elements and templates used in marketing efforts through seasonal program guide, e- newsletters, social, and print collateral.
- Personally motivated to learn current and newly emerging technology, strategies, and techniques.
- Desire to enhance content on various park district websites, developing strategies for continuous improvement.
- Creates designs for multi-media use throughout the district marketing materials.
- Serve as part of the department team that supports the district's photographer and videographer needs.
- Collaborate with vendors in a timely and accurate manner to meet our ordering, proofing, and receiving expectations.
- Creates and maintains a social media calendar with events, schedules and deliverables clearly delineated.
- Collaborate with other departments to provide excellent customer service and assistance.
- Demonstrate superior attention to detail, follow-through, and organizational skills.
- Assist at park district special events, including evenings and weekends.
- Perform other duties as required or assigned within the scope of the enumerated responsibilities.
What qualifications are needed?
- Adept at navigating and leveraging the latest digital and social media trends to align with the ever-changing digital landscape.
- A minimum of two years of experience using Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Premier Pro, After Effects); and Microsoft office or equivalent digital marketing editing tools a plus.
- Demonstrated expertise in digital still and video camera operation, including post-production skills.
- Keeps abreast of current design trends, marketing and technical software advances.
- Ability to work independently, prioritize tasks, and to successfully handle multiple tasks and projects simultaneously.
- Ability to work successfully within a multicultural/multigenerational staff and patron population.
- Excellent oral and written communication skills
- A minimum of two years of demonstrated experience in content generation, with a focus on creating engaging and effective marketing materials.
- Knowledge and experience with A/B test email content to optimize performance, tracking key performance metrics.
- Candidate should be able to provide a portfolio showcasing a range of content creation skills, including professional or personal projects.
- High School diploma or equivalent, bachelor’s degree preferred.
Scheduling, pay and benefits
The Digital Designer and Marketing Specialist is a full-time non-exempt position.
Targeted hiring range is $22.50/hr - $26.50/hr. Approximate salary equivalent $45,000 - $55,000 based on qualifications & experience.
This position is eligible for a comprehensive benefits package including health insurance, dental insurance, vision insurance, life insurance, health insurance opt-out incentive, IMRF pension, paid time off, wellness incentive program, and discounts on District programs.
A full job description will be provided during the interview process.
The Digital Designer and Marketing Specialist is a full-time non-exempt position.
Targeted hiring range is $22.50/hr - $26.50/hr. Approximate salary equivalent $45,000 - $55,000 based on qualifications & experience.
This position is eligible for a comprehensive benefits package including health insurance, dental insurance, vision insurance, life insurance, health insurance opt-out incentive, IMRF pension, paid time off, wellness incentive program, and discounts on District programs.
A full job description will be provided during the interview process.
