Digital Marketing And Design Specialist

This role requires a blend of creative, technical, and analytical skills, including proficiency in graphic design software (e.g., Adobe Creative Suite), web development tools (e.g., HTML, CSS, WordPress), and the ability to analyze data to inform decisions. Excellent project management, communication, and collaboration skills are also essential to successfully execute the diverse set of responsibilities.

Website Development and Management

• Designing, developing, and maintaining WordPress websites, ensuring they are visually appealing, user-friendly, and up-to-date.
• Collaborating with content creators to ensure that the website content is engaging, accurate, and reflects the brand's voice.
• Monitoring website performance and making adjustments based on analytics data.

Email Marketing

• Designing and implementing email marketing campaigns to engage with customers and promote products or services.
• Creating visually appealing email templates that are mobile-responsive.
• Segmenting email lists to target specific audiences with personalized messages.
• Analyzing campaign performance and adjusting strategies as needed to improve engagement and conversion rates.

Traditional Marketing Collateral Creation (Graphic Design)

• Designing a wide range of marketing materials, including business cards, logos, letterhead, banners, and other promotional items.
• Ensuring all designs are consistent with the brand's identity and messaging.
• Assisting with the organization and execution of trade shows, events, and other promotional activities.
• Staying up to date with the latest design trends and technologies.

Brand Management

• Ensuring all marketing materials, both digital and print, adhere to the company's brand guidelines.
• Assisting in the development and refinement of the brand's visual identity.

Collaboration and Communication

• Working closely with marketing, sales, and product teams to create cohesive and effective marketing strategies.
• Communicating with stakeholders to gather requirements, provide updates, and solicit feedback.

Please note that only candidates who meet the requirements will be contacted for an interview.

Job Type: Part-time

Pay: $20.00 - $30.00 per hour

Expected hours: No more than 24 per week

Benefits:

• Flexible schedule

Schedule:

• Choose your own hours
• Monday to Friday
• No nights
• No weekends

Work Location: In person