Vice President Of Marketing

Key Responsibilities

• Develop and execute comprehensive marketing plans through numerous channels (Web, SMS, Social, Paid Media, Email, Apps etc) and strategies with a strong bias for generating new users of Medici.
• Take a hands-on approach to digital marketing initiatives; testing different tactics with an inherent tenacity to turn over every stone to find approaches that drive utilization.
• Utilize strong analytical skills to track and measure the effectiveness of Marketing campaigns and initiatives, and make data-driven decisions to continually optimize performance.
• Manage the company's websites including driving traffic through SEO efforts.
• Develop usable testimonials and white papers to build trust with our brand.
• Demonstrate a high level of leadership cross-functionally to develop and implement innovative marketing programs that align with business objectives and drive measurable results.
• Stay abreast of emerging technologies and trends in marketing, and recommend innovative strategies to maintain a competitive edge.
• Mentor and develop a high-performing Shared Services marketing team, fostering a culture of collaboration, creativity, and accountability.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
• Strong digital marketing capabilities supported by analytical astuteness.
• 10-14 years of experience in marketing, with at least 2 years in a Vice President of Marketing role.
• Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively at all levels of the organization.
• Demonstrated leadership and team-building skills, with the ability to inspire and motivate team members to achieve excellence.
• Proven ability to thrive in a fast-paced, dynamic environment and effectively manage multiple projects and priorities simultaneously.
• Experience in a start-up environment plus

Limitations and Disclaimer

• The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required for the position. All job descriptions are subject to possible modification to reasonably accommodate individuals with disabilities. Some requirements may exclude individuals who pose a direct threat or significant risk to the health and safety of themselves or other team members. This job description in no way states or implies that these are the only duties to be performed by the team member occupying this position. Team members will be required to follow any other job-related instructions and to perform other job-related duties requested by their team leader in compliance with federal and state laws. Requirements are representative of minimum levels of knowledge, skills, and/or abilities. To perform this job successfully, the team member must possess the abilities or aptitudes to perform each duty proficiently. Continued employment remains on an “at-will” basis.

Equal Employment

• Medici is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.