Social Media Intern

This position is a full-time PAID internship: $20 per hour, 40 hours per week, Monday to Friday, over the course of 8-12 weeks.

We are flexible regarding start and end dates.

About Vive Crop Protection

Vive is a crop protection technology company focused on making synthetic and biological active ingredients better using our patented Allosperse® nano-polymer delivery technology. Founded in 2006 and headquartered in Mississauga, ON, we are fully commercial with established distribution across the US, and launched our first product in Canada in 2023.

We’ve received several awards for innovation and ranked in the top half of companies in Deloitte’s 2021 North American Technology Fast 500. With 95+ US and Global patents, and a goal of having 12,500 growers around the world using Vive’s products and technologies in the next 10 years, we’re looking for passionate, growth-minded individuals to join us on our journey to achieving this goal!

At Vive, our core values (G-CROP) are the foundation of everything we do and are a guiding force for all the exciting and unique experiences you’ll have when working with us.

• We are GROWER-focused

• We succeed through COLLECTIVE genius
• We are passionate about building something REAL
• We are all confident and adaptive OWNERS
• We are PRECISE, data-driven, and science-based

If you’re looking to build something real with a team of smart, confident, and adaptive owners (and like to have LOTS of fun along the way), keep reading to learn more about this position and the role you will play in helping us reach our goals!

Mission

Are you interested in an internship that offers real world experiences? Are you passionate about Social Media, storytelling, and design? Do you have a love for food, clothing, or fuel (aka all things AGRICULTURE)? Then this internship opportunity is for you!

Vive Crop Protection is looking for a creative go-getter who is passionate about Social Media, agriculture, and assisting in the growth and development of the Vive story from Social Media into the real world! This intern will spend their summer with Vive learning how to create a comprehensive Social Media plan from the ground up, discover the ins and outs of agriculture communications, and will even have the chance to get their hands dirty with field tours, ride-alongs, and farmer testimonials.

Interacts with:

Internally – employees from sales, marketing, research, and more

Externally – influencers, farmers, retailers, COIs, etc.

Accountability - in ten weeks, you will...

1. Deliver a 3-month Social Media plan

• Copywriting – develop copy for social posts, blogs, info graphics, etc. that showcase an engaging, informative, and uniform brand voice.
• Content creation – create and/or curate images, videos, graphics, partner posts that engage key audience.
• Scheduling – create monthly editorial calendar that pairs social components and outlines social strategy.
• Analytics – track Social Media engagement to identify high-performing topics.

2. Produce a customer testimonial – Take part in the entire customer testimonial process! From the field to Instagram, learn what it takes to capture a compelling testimonial and turn it into content.

3. Get on the farm! – One of the best parts about this job is learning all about agriculture. How your food is produced, how clothing is made, let’s learn all about it and share our experiences with others!

Specific Duties & Responsibilities

• Assist with the design and execution of Social Media campaigns.
• Brainstorm and research ideas for original content.
• Develop new strategies for increasing engagement.

• Create a monthly editorial calendar to promote the company brand across various Social Media channels, ensuring brand message is consistent
• Create and distribute content such as blogs, infographics, and videos on Social Media, including: create compelling graphics to share across social channels; write Social Media captions that speak to the company’s target audience; and help create and edit short form videos.

• Track Social Media engagement to identify high-performing ideas and campaigns for scalability.
• Assist on influencer campaign strategy.
• Assist on-site with photo/video content shoots.

Skills & Experiences

• Customer relations – whether you are meeting a farmer face-to-face or interacting with a Facebook follower, positive customer relations skills are a MUST HAVE.
• Organized – this person must be able to juggle many projects at once. Being organized and responsible for your time is important.
• Creative – At the end of the day Social Media is about engagement. Be fun! Be informative! Be dynamic!
• Self-starter – You get what you put in. Hard-work, drive, and a passion to learn go a long way.
• In the process of earning or have received a bachelor’s degree in communications, public relations, marketing, or related field.
• Familiarity with major Social Media platforms including Facebook, YouTube, Instagram, LinkedIn, X.
• Impeccable oral and written communication skills.
• Excellent internet research skills.

Nice to have:

• Background in agriculture.
• Graphic or document design skills.

• 2+ years experience in Social Media.
• Experience with social scheduling program like Hubspot, Hootsuite, Sprout Social, etc.
• Photography or videography experience.
• Photo or video editing skills. Adobe Creative Cloud preferred.