Our Mission is to be #1 by creating a better life for our customers. At LG Electronics, we make products and services that make lives better, easier and happier through increased functionality and fun. Put simply, we offer the latest innovations to make "Life Good"! As a global leader, we strive for greatness not only in the products we make but in our people. That is why we are currently seeking the newest innovator to join our dynamic team as a PR and Communication Senior Specialist in our Alpharetta GA office
What we can offer you:
Culture for Growth | Top Notch Employee Health & Well Being Benefits | Every Voice Matters | Global Reach
The Opportunity:
LG Electronics Air Technologies division is looking for an experienced and enthusiastic PR and Communication Senior Specialist to help build a social community that elevates our brand and assist with PR and Communication copywriting. In this role, you will strategically lead and manage the execution of our organic social media program including Facebook, LinkedIn, Twitter, Instagram, and YouTube. You will also assist in writing case studies, press releases, speeches, and video scripts.
In this role you will
• Manage social media posting cadence and calendar
• Write copy and work with creative services to create social content on a monthly basis
• Ensure social content fully aligns with the company brand and priorities
• Work on content development with the PR lead, including assisting with writing copy
• Create and manage social posting from Meltwater or similar platform
• Stay up to date on the latest social media platforms and trends, and make recommendations on platforms to add or remove
• Community management for both organic and paid
• Develop a response library for quicker and consistent responses to user comments
• Report on social platform performance and growth
To be successful you will need:
• Minimum of 5 years of social media experience and copywriting experience
• 4 year degree in related field
• Analytical, strategic-thinker and project management skills
• Excellent verbal, written, visual and interpersonal communications skills
• Basic graphic design skills are a plus
#LI-GJ1
Base salary $70,000-90,000
At LG Electronics, we aspire to empower people and celebrate differences because we believe diversity will create the unexpected. We provide equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law or other protected traits/characteristics. Consistent with our commitment to providing equal opportunity and embracing diversity, we have implemented affirmative action to ensure applicants are employed and employees are treated without regard to these characteristics.
In addition to the above, we believe that pay transparency is a key part of diversity, equity, and inclusion. Our salary ranges take in account many factors in making compensation decisions including but not limited to skillset, experience, licensure, certifications, internal equity, and other business needs. We consider geographic pay differentials in final offers. Because we operate in many geographies and have many business units across the United States, where applicable, may not reflect the specific business or geography differential that will apply to the final offer.