Media Manager

At Bank of Central Florida, we believe in a client-focused approach to local banking. All positions are committed to being self-managed and entrepreneurial, while consistently embracing growth opportunities. Employees are dedicated to engaging with other team members in peer-to-peer solutions to propel Bank of Central Florida’s strategic objective of being the preferred community financial institution across Central Florida. We care about our team members, our clients, and our communities, and in doing so, our employees demonstrate servant leadership and volunteering within the community. Bank of Central Florida’s team reflects the characteristics of our core values and leads by example.

POSITION OVERVIEW

The Media Manager position will primarily manage media relationships. This position will also perform a variety of duties to include project management, content creation, design development, sponsorship management, and identifying branding opportunities internally and externally.

DUTIES AND RESPONSIBILITIES

Media Relations: The majority of this position’s duties is managing Media Relationships. The primary duties include but are not limited to the following:

· Cultivate and maintain relationships with media outlets, journalists, and influencers.

· Proactively pitch stories, press releases, and media opportunities to secure coverage and enhance brand visibility.

· Monitor media coverage and sentiment and respond promptly to inquiries and requests.

· Negotiate media contracts within overall marketing budget.

Content Creation:

· Write clear, concise, and compelling copy for press releases, articles, blog posts, social media posts, and other marketing collateral.

· Develop content strategies aligned with brand objectives, target audience, and industry trends.

· Collaborate with cross-functional teams to ensure consistency in messaging and brand voice across all channels.

· Manage content calendar and ensure campaign deadlines are met.

· Adherence to marketing compliance by coordinating, archiving, and maintaining internal marketing procedures. Will work directly with leadership and compliance officer to maintain oversight.

Design Development:

· Conceptualize and create visually appealing designs for digital and print materials, including graphics, illustrations, infographics, and presentations.

· Utilize design software and tools to produce high-quality visuals that enhance storytelling and engage the audience.

· Maintain brand identity standards and ensure visual consistency across all marketing materials.

Sponsorship Management:

· Identify and evaluate potential sponsorship opportunities aligned with brand values, target audience, and marketing objectives.

· Negotiate sponsorship agreements and contracts, ensuring mutually beneficial terms and deliverables.

· Coordinate sponsorship activations, events, and promotional campaigns to maximize brand exposure and engagement.

· Collaborate with other departments to optimize bank sponsored event participation and engagement.

· Fulfill responsibilities under the Bank Secrecy Act and Anti-Money Laundering regulations. This may include identifying customers properly, initiating CTRs and SARs investigations as needed, utilizing OFAC records and maintaining appropriate records.

· Adhere to the Bank’s policies and procedures and all Federal and State laws and regulations.

· Perform any other duties, as assigned.

COMPETENCIES

· Collaborative and Team Oriented: Fosters a culture of teamwork and collaboration by developing, maintaining, and strengthening partnerships with others to accomplish work goals and solutions that all team members can support.

· Detailed Oriented: Exhibits strong organizational skills, time management, and attention to detail. Intermediate skills with Microsoft Office suite, specifically Outlook, Word, and Excel.

· Adaptable: Adapts well to changes in work assignments and priorities. Approaches change positively and adjusts behaviors accordingly.

· Communication: Demonstrates strong interpersonal communication (verbal, written, and nonverbal) with internal and external clients. Uses active listening skills and communicates with honesty, integrity, and trust. Demonstrates high level of professionalism. Projects an approachable demeanor.

· Self-Motivated and Continuous Learning: Demonstrates initiative, accountability, and a high level of productivity. Committed to professional development through self-motivation, education, seminars, webinars, and other learning activities. Introduce new knowledge and skills on the job. Ability to learn and perform new duties and responsibilities.

· Critical Thinking and Problem Solving: Exhibits an inquisitive nature.Identifies issues and opportunities. Gathers information, analyzes issues, examines ideas from multiple perspectives, and solves problems in a timely manner with accuracy, clarity, logic, and open-mindedness.

· Creativity and Innovation: Generates innovative solutions and ideas for improvement and efficiencies.

· Service and Quality Focus: Values and earns client trust and respect through meeting and exceeding client expectations. Takes personal responsibility for resolving service problems. Presents in a positive manner with clients both internal and external.

· Self-Awareness: Maintains awareness of emotions and uses this information to guide one’s thinking and actions within a context of appropriate work behavior and performance, including periods of stress and adversity. Recognizes personal and professional strengths and limitations, areas for growth, and resources for improvement.

EDUCATION AND QUALIFICATIONS

· Bachelor’s degree or equivalent professional work experience preferred.

· Minimum five years of marketing experience preferred.

· Advanced skills with Microsoft Office suite and Adobe Suite.

WORKING ENVIRONMENT AND PHYSICAL ACTIVITIES

· General office environment that requires the extensive use of arms, hands, and fingers.

· Frequently required to sit / stand for extended periods of time, reach with arms and hands, stand, walk, stoop, talk and hear.

· May be required to lift and/or move up to 20 pounds.

· All requirements are subject to possible modification to reasonably accommodate individuals with disabilities.

EEO/AA: Females/Minorities/Disabled/Vets

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Health savings account
• Paid time off
• Referral program
• Tuition reimbursement
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Relocate:

• Lakeland, FL 33813: Relocate before starting work (Required)

Work Location: In person