Marketing Specialist - Supplemental - Remote

This position is a new role within the dedicated marketing team supporting the Mayo Clinic School of Continuous Professional Development and its medical education, professional development, and executive education products and services. This position works collaboratively with colleagues within and outside the School. This is a supplemental role that is not eligible for benefits and is estimated to perform 20 hours of work per week.

The Marketing Specialist will provide strategic marketing consultation and guidance to various clients. The Specialist will partner with the Marketing Manager and/or Director to build marketing plans, as well as drive, implement, monitor, and measure results of marketing activities to advance Mayo Clinic’s mission, strategic plan and business objectives. The Specialist will be involved in the strategic evaluation and tactical execution of marketing activities, which may include advertising, collateral development, digital marketing, content creation/assessment, and event management/sponsorship. The specialist demonstrates a strong understanding of marketing, critical thinking, and strategic counseling.

May involve competitive landscape assessments and recommendations. Represents Mayo Clinic internally and externally. Demonstrates project management skills and the ability to manage projects through the entire project life cycle. Proactively seeks opportunities to build and improve positive relationships with colleagues, leaders, and experts. Understands and acts independently to drive functional strategies forward to advance Mayo Clinic’s mission, strategic plan and business goals. Builds credibility with peers and internal stakeholders. Assesses opportunities for improvements and demonstrates willingness and ability to adapt to change.

This Position is 100% Remote; can work from anywhere within the Unted States

** Visa sponsorship is not available for this position; Also, Mayo Clinic DOES NOT participate in the F-1 STEM OPT extension program**

A bachelor’s degree with strong academic performance in a related field, which may include liberal arts, business, marketing, healthcare, or similar field, plus 3 years professional experience in a relevant field.Broad based knowledge of marketing strategies. Requires strong leadership, problem solving, critical thinking, active listening, quantitative skills, persuasive oral and written communication skills, project management, presentation skills, and interpersonal skills. Proven execution ability, including digital marketing experience preferred. Must be able to work effectively in a consensus-style and collaborative environment that expects and promotes teamwork. Must be comfortable in a fast-paced and changing environment. Must possess the ability to inspire trust and confidence, and maintain a high degree of professionalism and confidentiality. Must be able to work independently and collaboratively to prioritize and drive forward multiple projects. Must possess high personal motivation supporting a strong work ethic, flexibility, and creativity. May require experience with marketing automation, understanding data, surfacing trends, and working with digital and advertising channels. Has a positive influence on others. Position requires occasional travel and the flexibility to work weekends and evenings as necessary.

Preferred Qualifications

Leading candidates will possess strong digital marketing, analytic, and reporting skills and demonstrate mastery of Google Analytics, Adobe Customer Journey Analytics or similar applications. Leading candidates will demonstrate excellence using Eloqua or other email marketing applications to prepare and deploy email marketing campaigns, monitor campaign efficacy, and generate relevant reporting. Leading candidates will demonstrate excellence using Khorus or other digital customer engagement platforms to optimize the customer experience, raise awareness and generate conversions. Experience performing market assessments and research is a plus.

This position will accept applications until 3/15/2024