Marketing Programs Manager

Accelo is seeking a highly skilled and motivated Marketing Programs Manager to join our marketing team. In this role you will own, build, and execute Marketing Programs, such as email marketing, customer marketing, partner marketing, and events to accelerate customer acquisition, increase engagement, drive retention, and ultimately drive more revenue for Accelo. The role is part of the growth marketing team and involves closely partnering with the content and the customer success teams to drive the programs. Your primary focus will be implementing prospecting and customer marketing emails, newsletters, webinars, association partnerships etc. The ideal candidate will have a strong background in Marketing Programs, marketing automation tools, data analytics, and a proven track record of delivering measurable results. If you are a self-starter and you thrive in small, nimble and fast-paced organizations, we want to talk to you!
What you'll do at Accelo:

• Own and manage all of our email marketing, customer marketing, partner marketing, and event programs
• Drive all promotional email Marketing Programs, newsletters, webinar invitations, events to increase new revenue acquisition
• Manage our webinar program with the content and solution consultants teams, ensuring it is aligned with our integrated campaign calendar
• Continuously improve all our customer lifecycle/nurturing email programs
• Partner with customer success and drive the sourcing of new case studies and G2 reviews from our existing base of customers
• Partner with content marketing to create and promote these case studies
• Promote our integrated marketing campaigns to our prospect and customer databases
• Manage our prospecting and customer databases, ensure data is clean and continuously improve its quality
• Create new strategies to continuously grow our email lists and overall reach
• Manage our field marketing events when needed
• Partner with sales on ad hoc marketing campaigns (e.g. special promotions)
• Manage our suppliers and partners on a daily basis
• This role reports to our Director of Growth Marketing

We'd love to hear from you if you have:

• 4 - 6 years experience as a Marketing Programs, growth manager or customer marketing role in an agency or a fast growing SaaS business
• Experience managing Marketing Programs such as email marketing, customer marketing, partner marketing and events to hit revenue growth goals
• Proven high volume campaign execution, you have a track record of hitting aggressive growth goals leveraging a diverse set of channels and tactics
• Hubspot expert and knowledge of solutions like Chili Piper, Apollo, and G2
• Highly data-driven, experience with analytics tools such as Looker, Tableau, or similar
• Highly organized, self-motivated, but also collaborative and able to work with a great marketing team
• Confident and adaptable, passionate about Accelo's solutions, and working in a fast-paced environment

Why Working at Accelo is Awesome!

• Competitive salary range $85k - $95k annually
• Amazing benefits including:
• Medical, dental, and vision coverage provided through Cigna with 100% employer paid premiums on the High Deductible Health Plan (HDHP), employee only tier

• Health Savings Account (HSA) for eligible plan participants with a $500 annual employer contribution ($1,000 for family tier coverage)
• Unlimited time off with Accelo's Flexible Time Off (FTO) plan & 10 company paid holidays
• Immediate eligibility in 401k plan
• 100% employer paid short term disability plan
• Professional development funds of up to $2,500 per person, per year
• Commuter benefits including unlimited rides using an RTD ECO Pass or monthly parking stipend of $40/month
• Awards and recognition programs celebrating years of service, life events, and Accelo core values
• A great team that enjoys and is passionate about the work that they do
• 360-degree views of the Rockies, city, and skyline from the 12th floor of a centrally located downtown office with a world-class gym, bicycle storage, putting green, rock climbing wall, indoor golf simulator, and a kitchen stocked with snacks & drinks
• Accelo is committed to hiring a diverse workforce as it helps us make better decisions, succeed faster, and better serve our global clients
• Built In Colorado Best Places to Work, Built In Colorado, 2023
• Built In Colorado Best Midsize Place to Work, Built In Colorado, 2022