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SalaryVirgin Pulse and HealthComp are now Personify Health. The industry’s first personalized health platform company combines health, wellbeing, and navigation solutions to deliver powerful outcomes to businesses and their people. At Personify Health, we believe in offering total rewards, flexible opportunities, and a diverse inclusive community, where every voice matters. Together, we’re shaping a healthier, more engaged future.
Responsibilities:
As a Marketing Coordinator – Reporting and Campaign Evaluation, you will play a critical role in analyzing the effectiveness of our marketing campaigns and providing actionable insights to optimize performance. You will be responsible for collecting, analyzing, and interpreting data from various marketing channels to assess the success of our initiatives. Additionally, you will collaborate closely with cross-functional teams to develop comprehensive reports and presentations that inform strategic decision-making.
In this role you will wear many hats, but your knowledge will be essential in the following:
- Develop and implement reporting frameworks to track key performance indicators (KPIs) across all marketing channels.
- Monitor and analyze campaign performance data to identify trends, opportunities, and areas for improvement.
- Create insightful reports and presentations that effectively communicate findings and recommendations to stakeholders.
- Collaborate with internal teams to evaluate the impact of marketing initiatives on overall business objectives.
- Stay updated on industry trends and best practices in marketing analytics and reporting.
You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Qualifications:In order to represent the best of what we have to offer you come to us with a multitude of positive attributes including:
- Bachelor's degree in marketing, business, statistics, or a related field.
- 2+ years of experience in marketing analytics, reporting, or a similar role.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo, Salesforce Marketing Cloud).
- Knowledge of statistical analysis techniques and methodologies.
- Experience working in a cross-functional team environment.
- Proficiency in data analysis tools such as Google Analytics, Adobe Analytics, or similar platforms.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent communication and presentation skills, with the ability to convey complex information in a clear and concise manner.
- Detail-oriented with a passion for accuracy and quality.
- Ability to work effectively in a fast-paced, collaborative environment.
You also take pride in offering the following Core Skills, Competencies, and Characteristics:
- Strong interpersonal, presentation and writing skills
- Strong organizational skills and detail orientation
- Demonstrated ability to collaborate
- Collaborative, fast-moving and comfortable with change
- Self-directed and proven ability to work independently
No candidate will meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you!
Personify Health is an equal opportunity organization and is committed to diversity, inclusion, equity, and social justice.
In compliance with all states and cities that require transparency of pay, the base compensation for this position ranges from $55,000 to $60,000. Note that salary may vary based on location, skills, and experience. This position is eligible for 5% target bonus/variable compensation as well as health, dental, vision, mental health and other benefits.
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