ROLE SUMMARY
The Marketing Communications Coordinator is a strategic member of the House Institute Foundation’s Marketing Team with broad responsibilities across various projects. They are primarily responsible for overseeing and optimizing digital marketing initiatives to maximize brand awareness, donations, and lead conversions through various channels. In addition, they have responsibilities to coordinate writing, design, content creation, public relations, and social media. The successful candidate will be skilled in data analysis, have excellent writing and storytelling abilities, and be aware of key digital trends. To create effective digital media strategies, they must collaborate cross-functionally with our program and development teams.
ESSENTIAL RESPONSIBILITIES
Marketing and Communications
- Coordinate and execute email campaigns, meeting deadlines, following timelines, and ensuring uniformity of content and messaging.
- Help develop marketing collateral for fundraising and program needs that aligns with HIF’s brand standard.
- Gather and edit visual content as needed.
- Monitor email and web analytics and communicate results with the Director of Marketing and Communications.
Writing and Public Relations
- Research and understand the key stakeholder’s needs and target audiences through online searches, review of existing research, and interview with subject matter experts
- Work with faculty and staff to develop relevant, meaningful content and maintain HIF’s content strategy and blog standards.
- Co-author short stories for blogs, magazines, and fundraising campaign outreach.
- Follow up with potential collaborators and content providers to determine viability for partnership and knowledge sharing.
Social Media
- Coordinate and execute social media campaigns and ensure alignment with HIF’s overall mission.
- Draft compelling copy for social media that is consistent with HIF’s branding and tone.
- Manage social media editorial calendar and post valuable, sharable content regularly, ensuring association is positioned as an industry leader.
- Monitor and report social media outreach, including weekly and monthly reporting.
- Stay up to date with marketing trends and best practices, especially in the hearing-related space. Make recommendations to the marketing manager.
QUALIFICATIONS
EDUCATION & EXPERIENCE:
- Bachelor’s degree in marketing, communications, relevant field, or equivalent experience
- Experience producing copy for print and digital media channels
- Proficiency with Adobe Design Software
- Experience with social media platforms and email scheduling software
- HTML experience preferred
KNOWLEDGE, SKILLS & ABILITIES:
- Strong communication, analytical, and creative skills
- Creativity, adaptability, and the ability to work collaboratively with a team
- Organized and detail-oriented
- Excellent writing, editing, and proofreading skills
- Strong storytelling skills across multiple platforms
- Ability to adapt and thrive in a fast-paced environment.
- Ability to solve problems and remove barriers collectively and individually.
- Willingness to go above and beyond to contribute to the success of a dynamic team.
- Excellent interpersonal, written, and oral communication.
- Proficiency in Microsoft Suite and basic computer skills.
- A strong commitment to HIF’s values.
Job Type: Full-time
Pay: $20.00 - $28.00 per hour
Expected hours: 40 per week
Benefits:
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
People with a criminal record are encouraged to apply
Application Question(s):
- Do you have any experience using marketing or design platforms and software?
Ability to Relocate:
- Los Angeles, CA 90017: Relocate before starting work (Required)
Work Location: Hybrid remote in Los Angeles, CA 90017