Motive's Enablement Team plays a critical role in the strategic implementation of key business initiatives. Every team member has a crucial part in helping us fulfill our mission: To ensure that new and existing customer-facing team members are educated and equipped with the information they need to thrive in their roles.
We are a group of "A players" that adapt quickly to changes stemming from Motive's dynamic go-to-market strategy and environment. Every team member builds a great working relationship with his or her counterparts in Sales, CS, Product, Product Marketing, Enterprise Systems, and all other stakeholders and works to ensure each customer-facing team member has what he or she needs to succeed at Motive.
The Instructional Design Manager is responsible for the development of high-quality content to support Enablement initiatives that span across multiple segments and/or business lines. In addition, they define and manage the Instructional Design and content development standards for the global Instructional Design team. Success criteria for this role include but are not limited to stakeholder and trainee satisfaction surveys, stakeholder feedback, adherence to quality & SLA standards, and success in introducing new initiatives.
What You'll Do:- Provide creative direction to staff on video production, online courses, and other Instructional Design initiated projects.
- Outline and manage:
- Scope of work for Instructional Designers at Motive
- Create SLAs and define expectations against them (for the Instructional Design Team Quality standards for Instructional content
- Manage and mentor the Instructional Design & Video Team in the following areas (and others as determined by the management team):
- Graphic Design best practices
- Instructional Design Methodologies (ADDIE, SAM, etc.)
- Stakeholder and Project Management
- Video content production
- Own the strategy and management for how we can best optimize and organize our LMS
- Create visually appealing, engaging learning experiences as needed for all subject matter areas, including:
- Changes to product, product, or policy
- Gaps in knowledge of existing SOPs & information
- Soft Skills
- Tailor learning experiences for various roles to align with each audience member's roles & responsibilities
- Provide exercises and activities that enhance the learning process
- Source and/or create Enablement content including but not limited to:
- Structured slide decks
- Internal Product and other "One Pagers"
- Videos (including voice over and/or webinar-style/screenshare)
- Short Form style content (i.e Instagram Reels, TikTok style content)
- eLearning experiences
- Email Templates
- Talking Points/Scripts
- Role Plays
- Facilitator Guides
- Sales Playbooks (SOPs not included, they are out of Enablement scope)
- Manage a schedule of upcoming trainings that provide audience members & stakeholders visibility into upcoming initiatives
- Ability to write and effectively coach team members on effective copy, instructional text, and audio and video scripts.
- Identify optimal training methodologies based on audience learning styles
- Create sound learning objectives for all training courses
- Manage competing priorities from stakeholders
- Maintain project documentation and course folders
- Upload courses, assessments, and other materials to the LMS
- Assist with other related duties as assigned
- Excellent people manager, project manager, and communicator
- 5+ years building content and facilitating training across a multi-site sales organization
- 3+ years of progressive responsibility in Enablement, L&D or Training roles in a high growth, B2B, SaaS organization
- Experience with a Learning Management System (Lessonly preferred)
- Expertise in video editing software (e.g., Adobe Premiere Pro, Photoshop, Final Cut Pro, DaVinci Resolve) to create and edit high-quality videos.
- Demonstrated ability to lead through ambiguity and actively build solutions for gaps that are slowing or blocking our ability to achieve results
- Ability to build relationships and promote a work environment focused on team development and constant coaching
- In-depth knowledge of learning theories and Instructional Design models
- Lesson and curriculum planning skills
- Basic HTML programming knowledge
- Visual design skills (Dreamweaver, Photoshop, Illustrator)
- Ability to write effective copy, instructional text, audio and video scripts
- Proficiency with various authoring tools (i.e. MS Office: Word, Powerpoint, Excel, Docs, sheets, slides, Captivate/Camtasia, etc.)
- Experience as a LMS admin
- MA degree in Instructional Design, educational technology or similar relevant field
- Familiarity with ADDIE, Kirkpatrick's evaluation model, Maslow's hierarchy of needs, Bloom's Taxonomy, and other adult learning theory
- Experience working with Continu, Salesforce, Confluence