Lead Marketing Writer

World Challenge, Inc. was founded by Reverend David Wilkerson in 1971 and served as a corporate umbrella for his worldwide crusades, ministers' conferences, book and tract publication, video production, street evangelism, literature distribution, church planting, drug and alcohol rehabilitation centers and many charitable outreaches. Today, World Challenge Inc. shares the message of the gospel through mission outreaches and literature distribution. Sermons from David Wilkerson and his son Gary are shared monthly through the Pulpit Series newsletter to hundreds of thousands of people. The numerous mission outreaches of World Challenge to the poor include orphanages, overseas widows’ fund, emergency/disaster relief, healthcare/clinics, community development and feeding centers. Gary Wilkerson became president of World Challenge in 2010 and moves forward with the same heart and vision as his father.

Note: This is not a remote position.  It requires regular in-office attendance, Monday through Thursday, with the opportunity to work from home on Friday.  

Job purpose

The Lead Marketing Writer creates and edits content for use in a variety of communication channels. This includes taking World Challenge content and telling the story of the work happening around the world. Your work will shape our brand across our website, print and social media channels and impact many. Brings a strategically minded marketing approach to creating crisp, understandable messages that resonate with multiple audiences and aligns with the brand of World Challenge, Inc.

Compensation and Benefits

• Classification
  • This is a full-time, salaried/exempt position.
• Salary Range
  • Between $61,000 and $68,000 a year based on qualifications and experience
• Sign-on Bonus - $2,000
  • $1,000 paid at the end of 30-days of employment
  • $1,000 paid at the end of 6-months employment
• Benefits
  • Medical Plan (World Challenge pays 93% of employee premium)
  • Dental Plan (World Challenge pays 100% of employee premium)
  • Vision Plan (World Challenge pays 100% of employee premium)
  • Life Insurance (World Challenge pays 100% of employee premium)
  • Long Term Disability (LTD) (World Challenge pays 100% of employee premium)
  • Short Term Disability (STD) (World Challenge pays 100% of employee premium)
  • 403b Retirement Savings Plan (with up to 5% employer matching)
  • Flexible Vacation Hours
  • 6 days of paid sick time per year
  • Education Reimbursement
  • Wellness Reimbursement

Duties and responsibilities

• Create Content
  • Develop high-quality content for various marketing channels.
  • Craft compelling and user-friendly copy for the company's website, ensuring that it effectively communicates the World Challenge brand.
  • Review World Challenge audio and video products and create written content to be used on the website, social media, email and ads.
  • Capture World Challenges global work and create scripts and stories to aid in digital and print assets.
  • Curate and create content for lead generation items.
  • Work with team to create compelling scripts and campaigns to drive video and social media content.
  • Collaborate with forward facing speakers and missions team members to gather the story of the work.
  • Ensure consistency in messaging, tone, and style across all marketing materials to maintain a cohesive brand image.

 Editing

• • Edit content posted to web channels such as devotionals, blog posts and social media posts.
  • In-office editor of monthly World Challenge print materials.
  • Copy editor of text in media collateral.
  • Editor of materials intended for dissemination to the public.
  • Edit content for scripts to be used in video storytelling.

Qualifications

• • Agreement and alignment with World Challenge’s Statement of Faith
  • BA degree in journalism, creative writing or within writing discipline
  • Minimum 5 years’ experience in editing and content strategy
  • Exceptional Writing Skills. Mastery of grammar, syntax, and style to produce clear, concise, and engaging content. Ability to adapt writing style to suit different platforms and target audiences.
  • Creativity and Innovation. Ability to think creatively and generate innovative ideas for content that captivates the audience. Willingness to experiment with new formats and storytelling techniques.
  • Strong storytelling skills to convey messages in a compelling and memorable way, fostering an emotional connection with the audience.
  • Strategic Thinking. Understanding of marketing strategy and the ability to align written content with broader business and marketing goals.
  • Strong biblical foundation
  • Working knowledge of project management software
  • Excellent oral communication skills
  • Strong analytical and problem-solving skills
  • Ability to work independently and as part of a team
  • Portfolio of personal or published work a plus

Working conditions

This position works in an office setting with regular business hours Monday – Friday. On occasion, the employee may be required to work evenings or weekends to collaborate with staffs that are deployed internationally.

Physical requirements

This role requires no heavy lifting and is performed in a climate-controlled office environment. The employee is allowed appropriate time for breaks and lunch.

Direct reports

 None.