Field Marketing Specialist

As a Field Marketing Specialist you will support and execute strategic initiatives for the agents of the offices you support by leveraging the iconic luxury brand and tools of Prominent Properties Sotheby’s International Realty. Being passionate about luxury and real estate marketing should be an understatement. As a member of the marketing team you will collaborate with managers and staff to achieve marketing at the highest level for our clients, agents and company.

Responsibilities include but not limited to:

Agent Support

• Work with branch managers to support agents to diagnose, strategize and execute marketing initiatives
• Provide concierge level onboarding to newly affiliated real estate agents
• Provide direct support to agents in Email Marketing, Social Media and other marketing services offered by the company
• Consult with agents on a regular basis to identify their marketing needs and provide direct support by leveraging company tools and resources
• Help create more range, reach and influence online, via social, reviews and other digital advertising opportunities
• Helping to coordinate the updating and auditing of marketing media, such as bios, headshots photos, and videos
• Company or office trainings on new marketing tools and theory
• Develop and launch company and corporate Marketing Campaigns

Company Support

• Communicating regularly with the managers on key initiatives, challenges and regional events
• In collaboration with the team manage and execute content creation on social media
• Evaluate and champion existing and new marketing services or products such as, Email Marketing, CRMs, Social media management platforms
• Collaborating with the Marketing team to iterate on processes, systems, and cross-department collaboration to maximize efficiencies and ROI
• Use brand resources and tools to execute content creation to provide additional marketing exposure for the properties we represent
• Apply brand templates and quality control content across all marketing channels including: email, digital and print advertising/ editorial, website design and social media
• Adhere, advocate and implement the Sotheby’s International Realty brand standards and all rules and regulations of the real estate commission, associations and mls

Qualifications/Requirements

• 5 + years’ experience in marketing, creative agency or communications (Field Marketing preferred)
• Email Marketing Experience
• Social Media Management Experience
• Passionate about supporting people and improving skills
• Prior real estate industry experience preferred
• Ability to work in a team and individually
• Ability to travel to designated office locations
• Excellent communication and public speaking skills
• Highly organized and detail oriented
• Open to new Ideas and can learn quickly
• Familiar using design software such as Adobe InDesign
• Ability to multitask and work in a fast-paced environment
• Has high energy and a sense of urgency
• Oriented around building processes that increases efficiency and quality
• High-level of discretion, diligence, confidentiality
• Proficient in modern digital tools such as Dropbox, Slack, Asana, G-Suite, etc.

Benefits of Working at Prominent Properties Sotheby’s International Realty

• Medical insurance access: Health & Vision & Dental
• FSA Benefit
• 401k
• Rated a top workplace
• Working in an engaging, team-oriented and supportive environment

About Prominent Properties Sotheby’s International Realty

For the last 30 years, Prominent Properties Sotheby’s International Realty has been dedicated to helping the residents of Northern New Jersey sell and buy homes that fit their needs. We’ve helped our clients buy, sell, rent and invest in tens of thousands of homes and in 2021 we reached $3.1 billion in total sales volume. It is our mission to help our clients achieve their goals while building a sense of collegiality and personal development for our agents and internal staff. With a dedicated team of over 800 licensed professionals and staff working out of 15 regional offices throughout Northern and Central New Jersey. Located in Alpine, Edgewater, Englewood Cliffs, Franklin Lakes, Hoboken, Jersey City, Montclair, Montville, Ridgewood, Saddle River, Short Hills, Summit, Tenafly, Weehawken and Westfield. Prominent Properties Sotheby’s International Realty is committed to skillfully serving their clients and the community, fostering a culture of ethics, collegiality, community, and diversity; delivering exceptional results within the industry as a top-ranked, fully integrated New Jersey real estate services firm. For further information visit prominentproperties.com or connect with us on Facebook and Instagram.