Job Description
OUR PURPOSE
Through relationships, the Community Foundation of Boone County unites people, organizations, and philanthropy to create a thriving community for all. We empower and engage our community to make a difference here at home. We invest in people who are working to address local needs and transform lives, while leading a vision to collaboratively address the root causes of challenges facing our community in diverse and equitable ways. We work with donors to create permanent funds for charitable giving to strengthen Boone County for generations to come. Since our inception in 1991, we have granted more than $29 million in scholarships and grants and have grown our net assets to $31 million.
JOB SUMMARY
The Director of Communications reports to the Chief Executive Officer and is a full-time position, working an average of 40 hours a week. This role keeps our community connected, informed, and inspired. They set the communications strategy in consultation with the CEO, ensuring it informs, inspires, and engages our audiences through compelling written and visual content, and shares our story, strategic plan, and vision. They assist the CEO with donor relations, and are enthusiastic and detail-oriented.
JOB RESPONSIBILITIES
CONTENT CREATION & STORYTELLING
Develop compelling content, materials, and graphics that communicate our brand story, resonate with our audience, and engage target audiences. Produce collateral materials, supporting all areas of CFBC. Develop digital and print publication reports: annual, quarterly impact, mid-year, end of year.
DIGITAL & SOCIAL MEDIA STRATEGY
Manage social media platforms to enhance brand visibility and engagement, including content creation, publishing, and curation on LinkedIn, Facebook, and Instagram. Manage the website. Research industry trends and emerging platforms to develop and execute innovative strategies.
BRAND GUIDELINES
Rebrand CFBC and establish new brand guidelines to ensure a consistent design and tone. Provide guidance to internal teams and external partners on brand adherence.
MARKETING CAMPAIGNS
Plan, develop, and implement marketing campaigns that communicate CFBC's story. Collaborate with CEO to build a culture of philanthropy that integrates fundraising across the entire organization and ensures campaign assets align with brand strategy. Manage communications calendar to ensure effective outreach with stakeholders.
MEDIA RELATIONS
Drive and track media coverage, generate story ideas, create and submit press releases. Maintain and develop relationships with media partners.
PHOTOGRAPHY & VIDEOGRAPHY
Capture and edit photography and video to document and share CFBC's story.
MARKET RESEARCH & ANALYSIS
Research industry trends and opportunities for innovation. Analyze internal and external audience insights and data to inform brand strategy and marketing campaigns.
COMMUNITY IMPACT FUND DEVELOPMENT
Execute communications to drive the development and growth of our Community Impact Fund by stewarding a portfolio of donors. Track growth and pivot as needed for effectiveness.
DONOR STEWARDSHIP
Work with the Director of Operations to track and execute donor stewardship workflow. Develop needed materials for the donor stewardship plan.
They work with the CFBC Marketing Committee, which consists of community members, to brainstorm on best practices and initiatives for CFBC, while getting ideas and support. Other program-related duties associated with the Foundation's initiative work
QUALIFICATIONS & SKILLS
The Foundation staff is small; therefore, teamwork is an essential part of this position. The ideal candidate works effectively within a team environment, while also thinking independently and creatively.
- Professional experience or degree in related field
- Exceptional storytelling, writing, and design skills
- Experience in social media, website management, email marketing, and visual design
- Exhibits a commitment to serve the community and passion for CFBC's values and purpose
- Familiarity with philanthropy, nonprofit sector, and development, or a willingness to learn
- Ability to develop plans, strong project management skills, and identifying top priorities
- Remains flexible and successful within a changing environment
- Shows evidence of dependability and effective work habits
- Preferred proficiency in Adobe Design products, Google Suite products, and Wordpress
Ability to work in a hybrid office setting at our office in Lebanon: 2 days in the office and 3 remote. Some evenings and weekends as needed based on event and meeting schedules. Must be familiar with and preference given to residence in Boone County.