Director Of Marketing & Communication - W. Berry Street

If you are searching for an employer that provides you with unlimited career growth and development opportunities, look no further! Learn how STAR Financial Bank strives to be the employer of choice in Indiana and truly defines OneTeam. 

STAR Financial Bank is an Indiana-based community bank known for its culture of delivering quality service, personalized banking solutions, and innovative use of technology for more than 75 years. We are proud to be a community bank in every aspect of the word. Beyond monetary giving and employee volunteerism, STAR is dedicated to partnering with the people and organizations that improve our communities. At every one of our locations, employees demonstrate their commitment to STAR and our customers by honoring our core values of Honesty & Integrity, Accountability, Respect for All, Do What’s Right, Commitment to Lifelong Learning, Community Leadership, Being Progressive, Celebrating Success and Remaining Independent. 

The Director of Marketing & Communication position is included in an onsite workplace model.

As the Director of Marketing & Communications, essential responsibilities include:

• Lead the process to accumulate applicable and verifiable competitive intelligence.
• Provide leadership in the development of products and pricing.
• Lead and collaborate with others in “creative concepting” to mind-map and develop innovative approaches to marketing and communications.
• Participate in the development, articulation and management of the bank’s brand.
• Lead and collaborate with others to craft public relations approaches and address situational events.
• Leads the development of communications for applications such as the internet, intranet and external media outlets and social media.
• Participate in secondary external information gathering.  
• Lead the coordination and execution of key annual events. Work with key internal representatives to continue to build a dynamic and engaged organization focused on community engagement, personal and professional growth.
• Collaborate with Region Presidents, EVP, Commercial Banking, President, STAR Wealth Management and other key division leaders to evaluate growth targets, development tactics, community involvement and external relations for effective execution and communication of STAR brand across multiple delivery channels.
• Collaborate with team members in order to analyze data, develop strategy and tactics to implement the marketing plan and effectively execute and track all campaign deliverables.
• Develop and execute, in partnership with the lines of business and Agency partner, the annual integrated marketing plan and related marketing plans.
• Provide strong, effective and highly visible leadership to the Marketing and Communications team in order to ensure that employees are empowered to identify innovative approaches to enhance STAR’s vision, goals, objectives and organizational performance.

Skills Needed

• Demonstrated background developing and executing business plans.
• Strong analytical and creative skills.
• Proven leadership and coaching skills.
• Demonstrated ability to multi-task, manage multiple deadlines, and accomplish tasks and objectives quickly and thoroughly.
• Proven ability to work collaboratively.
• Strong oral and written communication skills.
• Demonstrated ability to listen, understand and problem solve.
• Intermediate skills in Microsoft Office Suite products.

In addition to traditional compensation and benefits packages, our leaders continue to collaborate to launch innovative employee benefits and perks including, Affordable Medical/ Vision/ Dental Coverage • Flexible Dependent Care Account • Health Savings Account (with employer contributions) • Prescription Drug Plan • Employee Wellness Initiatives (physical/mental/financial) • Health Management Reimbursement Program • Short Term/Long Term Disability • Life Insurance • Tuition Reimbursement • Competitive Pay and Bonus Program • 401k (with employer match) • Generous Paid Time off including 10 1/2 holidays. 

** Eligibility of benefits are determined by employment status classification and may be discussed during the interview process.

STAR Financial Bank proudly celebrates diversity and remains conscious of the realization that diversity is not solely represented by physical characteristics. STAR is an equal opportunity employer (EEO) with a commitment to inclusivity for all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, pregnancy, age, disability, genetic information, marital status, or status as a covered veteran in accordance with applicable federal, state, and local laws. STAR complies with applicable STAR and local laws governing non-discrimination in employment in every location in which we have facilities.