Job Description
The Digital Experience organization enables and measures the unified customer journey, intelligently empowering customers through ServiceNow's ecosystem of products. As a Digital Product Manager, you will lead a product vision and strategy on the ServiceNow brand and high trafficked areas such as the Homepage, Demos, and Sales Inquiry processes. Your role will span from the inception of ideas to execution, with an acute focus on delivering a best-in-class digital experience that drives acquisition, engagement, conversion, and retention. This position offers an opportunity to enhance your leadership skills and have a foundational impact on ServiceNow's go-to-market strategy.
What you get to do in this role: ****
Planning:
• Define product vision and strategy that aligns to digital priorities and is informed by quantitative insights, customer pain points, and opportunities for improvement.
• Translate strategy into product roadmap with multi-quarter horizon (ultimately a 3+yr strategy)
• Define key product success metrics, ensure they are instrumented, and lead with data driven insights.
• Develop an experimentation plan to test, learn and iterate
• Collaborate with Research, Design, Copy, Analytics, Engineering, Localization, Accessibility, SEO, and other ServiceNow stakeholders to ensure strategy reflects cross-functional perspectives and priorities.
Execution:
• Lead the planning, scoping, and prioritization for your product to achieve customer and business goals.
• Deliver seamless digital user experiences across the touchpoints of your customer journey.
• Gather, prioritize, define, and translate requirements into executable epics and features.
• Manage and own the product lifecycle end-to-end, including data monitoring, experience iterations and stakeholder feedback loop.
Communication:
• From intake through launch, be the main point of contact for internal and external stakeholders for your product area.
• Establish and maintain relationships with Product Managers across all scrum teams, to evaluate and manage dependencies.
• Create and maintain documentation - product area lifecycle management guidelines, product strategy deck, stakeholder list, KPIs, etc..
• Represent the team with partners and senior company leaders to align resources and prioritization.
Qualifications
To be successful in this role you have:
- 3 - 5 years of experience working as a Product Manager, preferably in B2B Enterprise.
- Experience in Adobe Experience Cloud preferred (Adobe Experience Manager, Adobe Target, Adobe Experience Platform)
- Ability to thrive in an international, fast-growing environment.
- Exceptional strategic and critical thinking skills, paired with business acumen.
- Excellent communication skills to articulate business implications and product visions.
- Strong collaborative & partnership skills, demonstrated by successful work with diverse teams to drive business outcomes.
- Experience engaging with executive stakeholders, Architects, and extended program teams in a professional services environment.
- Demonstrated ability to learn technology quickly through instruction and self-training.
- Deep understanding of devising and designing data-driven solutions and managing their implementation.
- Ability to define requirements, user experiences, and functional specifications.
- A growth mindset
- Experience in content management is desirable.
Additional Information
ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.
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For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.
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