Account Executive (Hybrid)

72Point is the news generation arm of SWNS Media Group with a mission to create survey-led stories and data-driven content that reflect the values and voices of our brand & PR agency clients.

Sat between both the PR world and the news world, 72Point leverages its strong media relationships through our wider media group to distribute quality, topical survey-led news stories created for top brands in the United States. We distribute page-ready content to major publications like New York Post, Yahoo!, USA Today and similar on a daily basis to secure guaranteed, top-tier earned media coverage for our clients.

You can find out more about 72Point -- https://72point.news/

We are a mid-size company with a unique industry-disrupting earned media offering and high-quality market research, and we are looking for someone that is able to bring new ideas and clients to the table to help us in our path to growth.

As an account manager of 72Point, you will build and deliver a healthy book of business. You will be responsible for prospecting, qualifying, and generating new sales leads, as well as retaining business. Working as part of the sales team, you will be responsible for identifying the correct buying motives, researching the correct contacts, and reaching out with a compelling, creatively written email outreach to introduce our business and offering. You will also deliver high-quality sales pitches, proposals, presentations, etc. to consistently win new business and maintain a healthy pipeline.

You should be driven to grow in a fast-paced and ever-evolving market, and you should be highly motivated, have a persistent attitude and be a strong communicator. Expected to work well within a friendly team environment while also being able to work independently, and be able to learn the features and benefits of our offering. We’ll rely on you to be creative and forward-thinking in finding ways to obtain new business. You must be a resident of New York, New Jersey, Connecticut, California, Florida or Texas at the time of employment.

• Prospecting, researching, and developing new business opportunities
• Monitor and evaluate industry trends for prospecting needs
• Generate new leads, identify and contact decision-makers, screen potential business opportunities
• Schedule calls, consultations, and meetings to meet with the potential new clients to identify their research and earned media needs
• Based on industry trends, work and strategize with other departments to come up with campaign ideas that’ll best support brands’ PR goals
• Build and maintain a healthy book of business by regularly bringing in new business and retaining existing clients
• Meet and exceed monthly/quarterly KPIs

Requirements

• Bachelor’s degree or one year experience in a sales/lead generation role and/or PR/marketing
• Excellent verbal and written communication skills
• Working experience with sales relationship managers
• Proven ability to plan and manage resources
• Any experience with HubSpot, or other CRM platforms preferred
• Ability to pitch well written, creative ideas via email

Benefits

• Salary starts at $60,000
• Commission is earned separately from salary with an uncapped commission structure
• Full-Time Hybrid role in office 3 days a week
• Rapid growth based on ability to sell
• Medical and Dental
• 401K
• Vacation Day Accrual
• $300 WFH stipend
• Office issued MacBook
• Virtual Happy Hours
• Entry-level, full-time