Address
Form of workGoodRx is America's healthcare marketplace. Each month, millions of people visit goodrx.com to find reliable health information and discounts for their healthcare - and we've helped people save $60 billion since 2011. We provide prescription discounts that are accepted at more than 70,000 pharmacies in the U.S., as well as telehealth services including doctor visits and lab tests. Our services have been positively reviewed by Good Morning America, The New York Times, NBC News, AARP, and many others.
Our goal is to help Americans find convenient and affordable healthcare. We offer solutions for consumers, employers, health plans, and anyone else who shares our desire to provide affordable prescriptions to all Americans.
About the Role:
Join GoodRx, a leading healthcare and technology company, as a data-driven leader in the field of value measurement. In this pivotal role, you will spearhead our efforts to quantify the impact of our services, craft compelling pre-sales materials, and refine audience profiling. Your expertise in Digital product analytics, ROI analysis and patient journey mapping will be instrumental in driving our growth and success by creating compelling insight to drive the business.
As the Vice President of Analytics, Product Performance and Customer Analytics - you will be entrusted with critical responsibilities that shape our analytics strategy and decision-making processes.
Key Responsibilities:
- Lead and develop a high-performing team of experts to deliver data-driven insights that drive our business's growth.
- Define and implement strategies for measuring the value generated by our services, ensuring that our efforts are well-aligned with our objectives.
- Craft persuasive pre-sales materials that communicate the benefits of our solutions and help us secure new business opportunities.
- Conduct detailed audience profiling to understand our customer base and tailor our marketing efforts effectively.
- Apply advanced ROI analysis to assess the performance of our marketing initiatives and make data-backed recommendations for optimization.
- Oversee the measurement and reporting of Campaign Performance, ensuring that data is accurately collected, analyzed, and communicated to stakeholders.
- Understand advertising measurement, attribution and supporting models to optimize our strategies and allocate resources effectively.
- Build and nurture strong client relationships, becoming a trusted advisor and a strategic partner.
- Prepare insights that drive decision-making and support strategic planning.
- Leverage product analytics to understand user behavior and drive product enhancements.
- Conduct A/B testing and experimentation to optimize user experience and conversion rates.
- Harness BI insights to inform data-driven decision-making across the organization.
Qualifications:
To excel in this high-impact role, you should possess the following qualifications:
- Bachelor's degree or above in a relevant field (e.g., Data, Analytics, Economics, Statistics, Healthcare).
- Extensive experience, ideally over 15 years, in Data Analytics, value measurement, and audience profiling within the healthcare or technology industry.
- Strong knowledge of statistics for data interpretation and modeling.
- Experience in pipeline management to ensure data flow and integrity.
- Proficiency in data visualizations to effectively communicate insights to diverse stakeholders.
- A proven track record of creating persuasive pre-sales materials and delivering ROI-driven results.
- Preferentially, digital healthcare experience is a plus.
- Strong leadership skills with the ability to inspire and guide your team.
- Exceptional verbal and written communication skills.
- A willingness to travel as needed to meet our business goals.
At GoodRx, pay ranges are determined based on work locations and may vary based on where the successful candidate is hired. The pay ranges below are shown as a guideline, and the successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, and other relevant business and organizational factors. These pay zones may be modified in the future. Please contact your recruiter for additional information.
San Francisco Office:
$283,000.00 - $452,000.00
New York and Seattle Offices:
$260,000.00 - $415,000.00
Santa Monica Office:
$236,000.00 - $377,000.00
Other Office Locations:
$212,000.00 - $339,000.00
GoodRx also offers additional compensation programs such as annual cash bonuses and annual equity grants for most positions as well as generous benefits. Our great benefits offerings include medical, dental, and vision insurance, 401(k) with a company match, an ESPP, unlimited vacation, "Take Care of Yourself" days, 11 paid holidays, and 72 hours of sick leave. GoodRx also offers additional benefits like mental wellness and financial wellness programs, fertility benefits, supplemental life insurance for you and your dependents, company-paid short-term and long-term disability, and more!
We're committed to growing and empowering a more inclusive community within our company and industry. That's why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has a seat at the table and the tools, resources, and opportunities to excel.
With that said, research shows that women and other underrepresented groups apply only if they meet 100% of the criteria. GoodRx is committed to leveling the playing field, and we encourage women, people of color, those in the LGBTQ+ communities, and Veterans to apply for positions even if they don't necessarily check every box outlined in the job description. Please still get in touch - we'd love to connect and see if you could be good for the role!
GoodRx is America's healthcare marketplace. The company offers the most comprehensive and accurate resource for affordable prescription medications in the U.S., gathering pricing information from thousands of pharmacies coast to coast, as well as a telehealth marketplace for online doctor visits and lab tests. Since 2011, Americans with and without health insurance have saved $60 billion using GoodRx and million consumers visit goodrx.com each month to find discounts and information related to their healthcare. GoodRx is the #1 most downloaded medical app on the iOS and Android app stores. For more information, visit www.goodrx.com.
