Vice President, Group Account Director (Us Hcp)

CoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people’s lives by connecting real-time data with world-class creative, content, and media in service of growth and Return on investment.

CoLab is a “power of one” solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the atmosphere of a startup company with the stability and experience of a global leader.

Publicis CoLab is where brilliant minds come together to create digital products, advertising campaigns and media experiences that bring bold, award-winning ideas to life. As a VP, Group Account Director, you will help us deliver innovative campaigns for consumers & HCPs.

We’re searching for a VP, Group Account Director who will manage the client relationship, partner with senior leadership on high-level strategy and use their deep web knowledge to ensure strategic deliverables. This role will lead a US (partnering with Global in 2025) HCP client in the primary care platform.

What You’ll Do

Our team is looking for someone who can provide leadership and guidance to clients while being engaged and passionate about delivering outstanding creative ideas. Beyond that, here’s how you’ll make your mark with this HCP focused opportunity:

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  Manage day-to-day client relationship including articulating our view on digital business philosophies. The emphasis is on STRATEGIC leadership and communication.
• Sell new project ideas that align with client’s brand goals. Knowing the difference between pushing ideas versus being collaborative.
• Exceptional with operationalizing plans (not getting lost in process)
• Take ownership of the financials for clients including forecasts, budgets and investments
• Lead internal and client team communications
• Have broad understanding of client’s Industry and customer needs
• Deliver strategic client presentations and recommendations
• Develop team members by coaching, training and identifying areas for growth
• Provides direct and consistent feedback on an ongoing basis, encouraging others to learn from mistakes
• Partners with clients and capability partners to build active brands
• Inspires client with developing strong clinical story & messenging projects
• Provides deliverables within agreed upon deadlines
• Partners with clients and operations team to ensure mutual understanding of an agreement to key financial responsibilities
• Responsible for understanding the account dynamics and mobilizing CoLab resources to most effectively meet account requirements
• Responsible for brand understanding and communicates this understanding within CoLab
• Demonstrates significant knowledge of pharmaceutical marketing and is comfortable playing a leadership role with client brand teams when needed value
• Develops Strategic Brief marketing goals, brand strategy and other critical marketplace data and direction
• Leads brainstorm sessions to generate ideas for new business (Agile Methodology is a bonus)
• Technical concept understanding (web development, application development, databases)
• Providing leadership and guidance to your clients while being engaged and passionate about delivering outstanding creative ideas
• Ensure that our clients are being well served, while simultaneously advancing our positioning and growing our client relationships

Across 10+ years of experience, you know what it takes to slay Client Services. These are the core skills you’ve totally nailed:

• 
  Interactive marketing
• The ability to rapidly grasp client marketing objectives
• The ability to rapidly grasp technical concepts
• The ability to manage Accounts with many moving parts
• Client management relationship skills
• The ability to manage and grow marquee accounts
• A knowledge of the pharmaceutical and healthcare industries (HCP and DTC)
• Excellent written and oral communication skills
• Effective presentation, training and client-facing skills
• Strong analytic and strategic abilities
• Ability to give persuasive presentations that establish personal credibility
• Ability to manage multiple client contacts and maintain strong inter-agency relationships
• Ability to demonstrate exceptional team management skills
• Ability to learn quickly and handle multiple tasks
• Relentless attention to detail

All your information will be kept confidential according to EEO guidelines

Compensation Range: $143,000- $240,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/07/2024.