Strategy Intern

Company Description
The community is the creative partner for the new mainstream, growing brands through culturally honest and breakthrough creativity. As an agency rooted in diversity, with 30+ nationalities and more than 79% of the agency self-identifying as diverse, the community understands the new mainstream because they are the new mainstream. A global creative agency founded in 2000, the community's work sits on a wide spectrum ranging from culturally driven mass-market, to a broadly diverse multicultural approach, to U.S. Hispanic. Partners include Verizon, Volkswagen, Walmart, Bath & Body Works, Mondelez, Netflix, Diageo, Porsche Latin America, and more. The agency's full-service capabilities include creative that stretches from brand platforms to social-first content, Brand & Business Leadership, Cultural & Brand Strategy, and Production. As an internationally awarded creative agency, the community was Adweek's 2023 Multicultural Agency of the Year and has been in Ad Age's A-List seven of the last 11 years, most recently as a Standout Agency in 2022. The agency was also #6 on Fast Company's Most Innovative Agencies in Advertising list in 2022. And in 2019, the community was named one of Ad Age's "Best Places to Work," listed as one of the world's "Fastest Growing Agencies" by Adweek and recognized as one of the "Top 25 Agencies of the last 50 Years" by Campaign. For more information, please visit: https://www.thecommunityagency.com/en-us.
Job Description
Curious about the thinking behind the ad? How do we strategically figure out the audience to target? Strategy may be for you!
This role is a chance to discover new cultural insights bubbling below the surface and use them to inspire clients and creatives to make brands more interesting. And use a lot of big words that may or may not be real.
Responsibilities:

• Learn how to report on cultural/societal trends that are relevant to the industry and our clients
• Assist in the development of creative briefs for projects inclusive of direct mail, broadcast TV, social, email, radio and various other BTL and ATL initiatives
• Provide secondary research support (gather, analyze, distill, and summarize)
• Provide data analysis (learn how to mine insights from media resources, such as Simmons and other studies, and find insights/patterns)
• Provide primary research support

Qualifications

• A rising junior or senior in undergrad OR a Grad student working toward or recently graduated from a degree in Advertising, Marketing, Journalism, or similar program
• Prior knowledge of Simmons, Nielson or similar nice to have, but not required
• Must have strong communication + presentation skills including MS Office + PowerPoint/Keynote
• Prior research experience is a strong plus
• Excellent organizational skills and attention to details
• Excellent oral and written communication skills

Additional Information
As part of our dedication to an inclusive and diverse workforce, la comunidad Corporation (dba "The Community" and a wholly owned subsidiary of Publicis Media) is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hr@thecommunityus.com or you may call us at +1-305-865-9600.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $20 per hour
Videos To Watch
https://youtu.be/kPFxmSHulio