Company

The Wright Center for Graduate Medical EducationSee more

addressAddressScranton, PA
type Form of workFull-Time
CategorySales/marketing

Job description

Description

JOB SUMMARY

The Staff Writer for the Office of the President will work to tell the important stories of The Wright Centers for Community Health and Graduate Medical Education (TWC). These stories will chronicle TWC's accomplishments and build name and brand recognition among regional, state and national partners, elected officials, and members of the health care community, as well as the people TWC serves as patients, and residents and fellows.


This position works closely with the executive director of Marketing & Communications (ED-MarCom), Office of the President, and executive leadership to identify subject matter for feature stories, opinion editorials, round-up stories, and more that can position leadership as experts in their field and be leveraged in regional, state and national media. 


The Staff Writer studies and remains current on national trends in primary and preventive health care and U.S. Health Resources and Services Administration (HRSA)-funded community health centers so she/he is able to position TWC and appropriate spokesperson(s) as experts on important topics. This position collaborates with members of Marketing & Communications and the Office of the President to produce profiles, columns, features and other stories for both internal and external audiences, with a growing emphasis on multimedia storytelling. 


The successful candidate will be a lifelong learner who is curious and possesses the ability to produce engaging and relevant stories under tight deadlines. The successful candidate enjoys collaboration with people on various levels of a diverse and growing organization and thrives on a fast-paced work environment.


REPORTING RELATIONSHIPS


The Staff Writer reports to the Executive Director of Marketing and Communications. This position has no direct reports. 


ESSENTIAL JOB DUTIES AND FUNCTION

  • In collaboration with ED-MarCom and the Office of the President, writes executive leadership communications for internal and external audiences
  • Works with executive leadership management and creative team to develop various internal and external communication messages and strategies
  • Writes and researches on a variety of topics including but not limited to academic research, achievements of faculty and residents and fellows, and other noteworthy accomplishments in Graduate Medical Education
  • Creates original and engaging content, upholding department writing style
  • Helps develop multimedia news packages for TWC's website and social media channels, including audio and video interviews
  • Manages multiple assignments and projects with various timelines while being flexible in working with deadlines and schedules
  • Works closely with executive leadership, Office of the President, and ED-MarCom to craft talking points and speeches for interviews, conferences, internal and external communications, and more.
  • Excellent interpersonal skills that enable productive interactions with individuals and departments across the enterprise to ensure all deliverables are produced with internal, external, regional, and national audiences in mind
  • Progressive thinker about strategic communication and engagement
  • Excellent storyteller, writer, and communicator among diverse audiences
  • Understands brand experience and its role in colleague communications and consumer marketing
  • Increases reach and engagement of internal and external communication campaigns
  • Assists with onsite photography or video as needed
  • Develops and edits content for print and electronic materials, including newsletters, brochures, flyers, reports, posters, etc.

Requirements

REQUIRED QUALIFICATIONS

  • A bachelor's degree, preferably in Communications, Journalism, Marketing, Advertising or a related field is required. 
  • 5-8 years of relevant experience is required.
  • Knowledge: Experience in writing, formulating copy and editing, preferably in a health care field. Outstanding interviewing, editing, and writing skills with the ability to develop interesting content suitable for web and non-web distribution. Proven experience in magazine or newspaper production and/or editing.
  • Computer proficiency required including Microsoft and Adobe suite required. 
  • Strong knowledge of hospital service lines and technologies 
  • Well-developed proofreading and editing skills. Excellent grammar, spelling, and punctuation.
  • Familiarity with AP style. 
  • Strategic thinker with solid conceptual abilities. 


**Covid-19 Vaccination Required**

Refer code: 6945529. The Wright Center for Graduate Medical Education - The previous day - 2023-12-13 17:24

The Wright Center for Graduate Medical Education

Scranton, PA
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