Specialist, Arts & Entertainment Engagement

Planned Parenthood is the nation's leading provider and advocate of high-quality, affordable sexual and reproductive health care for all people, as well as the nation's largest provider of sex education. With more than 600 health centers across the country, Planned Parenthood organizations serve all patients with care and compassion, with respect, and without judgment, striving to create equitable access to health care. Through health centers, programs in schools and communities, and online resources, Planned Parenthood is a trusted source of reliable education and information that allows people to make informed health decisions. We do all this because we care passionately about helping people lead healthier lives.

Planned Parenthood Federation of America (PPFA) is a 501(c)(3) charitable organization that supports the independently incorporated Planned Parenthood affiliates operating health centers across the U.S. Planned Parenthood Action Fund is an independent, nonpartisan, not-for-profit membership organization formed as the advocacy and political arm of Planned Parenthood Federation of America. The Action Fund engages in educational, advocacy, and electoral activity, including grassroots organizing, legislative advocacy, and voter education.

 Planned Parenthood Federation of America (PPFA) and Planned Parenthood Action Fund seek a Specialist, Arts & Entertainment Engagement. This job reports to the National Director, Arts & Entertainment Engagement in the Brand and Culture team of PPFA. The Brand and Culture Team works to deliver a cohesive brand expression for our audiences; brand and marketing strategies for the federation; broaden the breadth of our equity, values, and beliefs; and develop strategies for shifting culture toward positive sexual and reproductive health care and rights.

Purpose: Functions as a core member of the Arts & Entertainment Engagement team and provides programmatic, strategic, and administrative support for Arts & Entertainment Engagement activities.

Delivery:

•      Supports the development of arts and Entertainment Engagement strategy, and prepares strategic plans on arts and Entertainment Engagement projects in consultation with the National Director, Arts, and Entertainment Engagement.

•      Manages and tracks arts and Entertainment Engagement process and workflow and produces reports on the output of engagement activities.

•      Manages and maintains entertainment partner databases and platforms.

•      Conduct research and stay current on information regarding key celebrities, creative professionals, TV and film opportunities, cultural events, etc, with a particular focus on reaching young audiences.

•      Works with National Director, Arts, and Entertainment Engagement, in collaborating on sexual and reproductive health storylines in film and TV by prospecting potential collaborations, drafting correspondences, and liaising with internal issue experts (ie. education, health media, policy, etc.)

Engagement:

•      Manages rapid response artist requests and other communications to prominent individuals.

•      Recruits and serves as internal point of contact for celebrity recruitment in PPFA, PPAF, and affiliate events and activities, including online, in the media, and at external entertainment events.

•      Manages external-facing arts and Entertainment Engagement materials, including drafting toolkits, brochures, digital materials, and branded merchandise for gifting.

•      Works cross-functionally with Brand Marketing, Brand Projects, Digital, and Creative teams to enhance collaboration across related projects, and with media, and public policy, as necessary.

•      Consult with OGC to ensure compliance around TV, film, video, and other collaborations.

•      Drafts briefing memos to prepare key staff and/or celebrities for events and meetings.

Knowledge, Skills, and Abilities (KSAs):

•      Bachelor's degree or equivalent work experience.

•      3+ years of celebrity engagement, influencer marketing, or communications experience with a proven track record of executing strategies that drive awareness, engagement, and loyalty.

•      Extremely well-organized.

•      Excellent writing skills.

•      Demonstrated ability to multitask, project manage, show attention to detail, and follow-through to completion.

•      Proactive, results-oriented, self-starter motivated by an interesting and challenging task.

•      Passion for Planned Parenthood mission.

•      Strong team player with willingness to roll up sleeves, and dive into work streams with a proven track record in managing external vendors and internal stakeholders of programs.

•      Passion for Planned Parenthood mission and strong Diversity Equity and Inclusion lens.

Travel: 0-5% domestic

Total offer package to include generous vacation + sick leave + paid holidays, individual/family provided medical, dental and vision benefits effective day 1, life insurance, short/long term disability, paid family leave and 401k. We also offer voluntary opt-in for Flexible Spending Account (FSA) and Transportation/Commuter accounts.   

We value a truly diverse workforce and a culture of inclusivity and belonging. Our goal is to attract qualified candidates and encourage applications from all individuals without regard to race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law.  We're committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.

PPFA participates in the E-Verify program and is an Equal Opportunity Employer.

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*PDN-HR

Roles that are denoted as NYC, DC, or both will work a hybrid schedule, requiring 2-3 days per week in the office unless the role is denoted as onsite, which requires working onsite full time or 5 days per week.