Social Media Intern- Summer 2024!

Title: Social Media Marketing Intern-Summer 2024!

Division: External Affairs

Department: Marketing and Communications

Reports to: Social Media Manager, Rae

Location: Remote/39 Broadway—Downtown- Local to NYC

The Social Media Marketing Intern will support the Social Media Manager and the Marketing & Communications Team to drive brand awareness and direct engagement with the public through Food Bank’s Social Media platforms. This individual will be responsible for assisting with the development and implementation of social strategy across Instagram, Facebook, LinkedIn, and other Social Media efforts that are in development like our TikTok and YouTube channels. The Social Media Marketing intern will also take photos and help with the organization of our photo management system, Canto. This role will report to the Social Media Manager.
Responsibilities

• Draft and schedule Social Media copy for platforms including, but not limited to Facebook, Instagram, TikTok, and LinkedIn.
• Collect, organize, and assess Social Media analytics to better understand and support Food Bank’s Social Media content strategy and to help create monthly reports.
• Develop Instagram and TikTok content for Food Bank’s social channels.
• Monitor Food Bank’s position on Social Media and identify new opportunities to increase Food Bank’s presence and engagement on social platforms.
• Attend food distribution events when needed across New York City to collect content for Social Media and marketing materials (photos, feature stories including but not limited to clients, partners, and Food Bank staff).
• Help respond to real-time inquiries from the public.
• Work closely with Food Bank’s Marketing Creative Team

Requirements

• A current student enrolled in a Bachelor’s degree program in marketing, digital media or journalism or related field.
• Experience creating and editing short and compelling videos for mission-driven organizations to be published on various Social Media platforms.
• A passion and focus for Social Media as a way for brands to engage, grow audiences and participate in conversations.
• Ability to think analytically and creatively.
• Deep knowledge of Social Media platforms like Instagram, TikTok and LinkedIn.
• Must be well-organized and have the ability to think strategically and creatively.
• Strong interpersonal communication skills with a desire to collaborate and connect with others.
• Basic knowledge of interviewing/news reporting.
• Strong writing and photography skills.
• Must possess a strong work ethic and be an enthusiastic team player.
• Must be able to commute to and attend weekly food distributions in NYC.