SEO Specialist

Advance Your Career at Planstin

Located in Southern Utah, Planstin is at the forefront of benefits administration and business services. We simplify health insurance for employers and individuals, emphasizing cost-effectiveness and excellent service in a complex market. As our company grows, we're looking for talented individuals eager to progress in their careers.

Overview:

We are seeking a motivated and detail-oriented SEO Specialist to join our Planstin marketing team. Reporting directly to the Director of Marketing, this role offers an exciting opportunity for an individual with a passion for SEO and a drive to optimize website performance. The successful candidate will play a key role in enhancing our site's visibility and driving organic traffic through strategic SEO initiatives.

Key Responsibilities:

• Develop and implement effective SEO strategies to improve website visibility and rankings in search engine results pages (SERPs).
• Conduct thorough keyword research to identify high-value, relevant keywords and optimize website content accordingly.
• Collaborate with the content team to create SEO-friendly content that aligns with target keywords and addresses user intent.
• Optimize on-page elements, including meta tags, headings, and URLs, to enhance search engine crawlability and indexing.
• Monitor website performance using Google Analytics and other SEO tools, and provide regular reports on key metrics and trends.
• Conduct technical SEO audits to identify and address issues such as broken links, crawl errors, and site speed issues.
• Stay updated on industry trends, algorithm updates, and best practices in SEO, and recommend strategies to adapt to changes.
• Collaborate with cross-functional teams, including developers and designers, to implement SEO recommendations and improvements.
• Assist with the development and execution of off-page SEO strategies, including link building and outreach initiatives.
• Provide SEO insights and recommendations to inform content strategy, website enhancements, and overall marketing efforts.
• Develop and execute off-page SEO strategies, including link building initiatives to acquire high-quality backlinks from authoritative websites. Qualifications: • Bachelor's degree in Marketing, Business, or a related field.

Qualifications:

2-3 years of experience in SEO, with a strong understanding of SEO principles and best practices.

Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMRush, and Moz.

Excellent analytical skills and attention to detail, with the ability to interpret data and draw actionable insights.

Strong communication skills, both written and verbal, with the ability to collaborate effectively with cross-functional teams.

Self-motivated and proactive, with the ability to manage multiple projects and deadlines effectively.

Passion for staying updated on industry trends and continuously learning and improving SEO skills.

If you're passionate about SEO and looking for an opportunity to make a meaningful impact, we'd love to hear from you! Apply now to join our team and help drive our website's success through strategic SEO initiatives.

Planstin's Employee Benefits:

• Salary Range: $60,000 - $65,000 + Quarterly Bonuses
• 14 paid holidays plus 2+ weeks of paid time off to balance work and life.
• Comprehensive insurance coverage including health, dental, vision, and accident plans tailored for your well-being.
• Invest in your future with a 401k plan backed by a solid 4% match from us.
• Enjoy the simplicity of weekly paychecks along with the perk of free snacks and regular lunches available onsite.
• Take your career to new heights with our dedicated training programs and a team environment that's all about support and growth.
• Build strong connections with colleagues at our frequent, fun team-building events.

Planstin's Mission:

Benefits made simple! We help take away the various barriers that are in the healthcare system and strive to make benefits simple and effective for all.

Are you ready to take the next step in your career with a company that's shaping the future of healthcare management? Planstin is looking for driven individuals who are ready to join our mission. Take advantage of our competitive benefits, join a culture that values progress, and grow with a team that supports success. Don't just watch us grow - be part of it. Apply to Planstin today and start making an impact.