Address
Form of workJob Description
Senior Marketing Operations Manager
Remote: US
$65.00 to $70.00 per hour
Looking for a Senior Marketing Operations Managerto lead strategic marketing initiatives as part of the Global Marketing Operations team. Your role will be to drive the operational strategy and execute against the overall vision of the GTM playbook between demand generation, sales, and marketing/sales technology teams. If you get excited about building scalable processes and programs to drive results leveraging industry-leading technology, processes, and tools, you'll love it here.
We are looking for someone who loves to help connect marketing teams with the process, governance, data, and technology to drive customer engagement. Utilizing your advanced systems and process experience with SFDC and enterprise marketing systems, you will develop processes, frameworks, and recommendations for translating marketing objectives into actionable campaigns. You will work with world-class sales and marketing teams and new, emerging businesses within the company.
Serve as the strategic SME for Marketing Operationswith your
marketing stakeholders, to build and optimize marketing processes.
in various marketing automation tools, SFDC, and other third-party
tools and technologies to enable our ABM marketing programs.
● Partner with our enterprise demand generation team to help them
optimize their account-based marketing programs, segment and
leverage the marketing database for greater campaign efficiency,
contact outreach, engagement and effectiveness within target
accounts.
● Build and optimize operational workflows using Marketo (or similar)
and Salesforce CRM.
● Manage the lead lifecycle - optimize funnel tracking, multi-touch
attribution, and understand risks and dependencies for large
strategic changes.
● Partner with marketing stakeholders with program conceptualization,
program execution, and success measurement.
● Uncover opportunities to optimize conversion across the lead
generation and sales funnel.
● Establish, maintain, and optimize scalable marketing processes for
campaign and lead generation / management.
· 5-7 years experience in Marketing Operations
· SFDC CRM, Marketo
· Translate complex / IT requirements to stakeholder understanding.
· Translating business objectives to IT requirements for technical partners.
· Previous experience at a large B2B Technology company as a Marketing Operations
Manager
· Experience with stakeholder engagement and translation of business requirements
to technology and technical requirements.
· B2B software
· Marketing Operations Managers
· Marketing Automation Managers, Revenue operations.
Pay Transparency: Nelson Connects provides pay transparency by placing salary ranges in all job postings in accordance with state and local regulations. We are committed to communicating pay clearly throughout the employment process.
California Fair Chance Act and Beyond: Qualified applicants with criminal histories will be considered for employment in accordance with applicable regulations. We will consider qualified Applicants for employment, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, San Francisco Fair Chance Ordinance, and CA Fair Chance Act.
Temporary Associate Benefits Offered: Weekly benefits offered include Medical, Dental, Vision, HSA, EAP, Life/AD and D, STD, Commuter FSA, + state mandated benefits.
EEO Employer: Race, Religion, Color, National Origin, Citizenship, Sex, Sexual Orientation, Gender Identity, Age, Disability, Ancestry, Veteran Status, Genetic Information, Service in the Uniformed Services, or any other classification protected by law.
