AddressJob Overview
Intuit's Consumer Group (CG) Digital Activation Team (part of the TurboTax marketing organization) manages the capabilities and data enablement for targeting, personalization, suppression, optimization and insights, all with compliance and data stewardship. This includes the onboarding of data, creation and delivery of digital audiences using 1st/2nd/3rd party data, multi-channel journey orchestration, client- and server-side data collection/orchestration, and management of analytics & insights technologies, while continuously improving quality & speed.
The Digital Activation Team is looking for an experienced Sr. Marketing Manager with a strong background in marketing analytics and capability management to own CG’s marketing analytics/insights technologies. The ideal candidate will be able to work with multiple stakeholders across data engineering, strategy/advertising, legal, product development, product management, analytics, agency partners and 3rd party MarTech partners to ensure we have the capabilities and data needed to drive successful marketing campaigns.
