Senior, Macy's Live

Macy’s is proudly America’s Department Store. For more than 160 years, Macy’s has served generations at every stage of their lives. Our customers come to us for fashion, value and celebration.

Macy’s Marketing delivers a healthy, profitable customer franchise that is growing through engagement and acquisition. Our team leads strategic initiatives such as personalization and monetization, as well as our Star Rewards Loyalty program.

Take the helm of one of the world’s most beloved brands and help bring it to life for our customers. As part of our team, you’ll own, guide, and direct marketing efforts, motivating our customers to strengthen their relationship with our brand. Constantly creating, innovating, and exploring the new, you’ll drive customer engagement and loyalty while sparking excitement.

• Lead development and evaluation of in-store events with hyper focus on driving activation at Macy’s Herald Square New York store location.

• Manage the relationship with event agency partners responsible for in store event implementation and execution.

• Communicate and partner with internal Marketing teams from Campaign & Content Planning, to Visual, Comms Planning and Project Management to develop effective strategies and integrated plans to support In Store events.

• Maintain relationships with external vendor partners in the execution of dedicated Events and Live episodes.

• Ownership of event budget with responsibility on delivering on seasonal financial goals.

• Responsible for oversight of all door store driven activations including curation of comprehensive event strategy, communication of event recommendations and supporting marketing touchpoints.

• Collaborative stakeholder in developing Macy’s Live episode curation for multiple products, vendors and GFOB’s that support seasonal/annual sales and EBIT goals.

• Develop relationships with Merchants, Fashion Office, Digital Strategy, Vendors and Marketing leads to continue to strengthen strategy and approach to upcoming productions driving conversion, education and engagement.

• Responsible for recapping competitive landscape.

• Effectively manage projects in a high volume and fast paced environment.

• Perform these functions in an efficient manner, as directed by the People Leader.

• Problem solve and provide solutions to meet creative objectives.

• Think globally and innovate locally in achieving Macy's Polaris Strategy.

• Regular, dependable attendance and punctuality.

• Special Assignments as required.

• Excellent communication and interpersonal skills

• Detail-oriented with strong problem-solving skills

• Anticipating issues before they become problems and resolving project issues effectively and independently

• Self-motivated with the ability to multi-task in an extremely fast and ever-changing environment

• Ability to work independently and as part of a team

• Ability to thrive in a creative and productive environment

• Education: minimum bachelor’s degree in a related area

• 6+ years of marketing

• Ability to foster strong relationships with business partners

Ability to work a flexible schedule with retail hours, including day, evening, weekends, and/or holidays