Senior Director, User Acquisition

As a leading mobile games developer, Jam City is looking to "level up" our talent.  We're searching for innovators  who consider themselves dynamic, collaborative, and thrive in a fast-paced environment. 

Unlimited Vacation, Paid Sick Days & Holidays

100% Employee Covered Medical, Dental, Vision Plan Base Plan

Life Insurance, 401k, Flexible Spending Accounts, Commuter Benefits & More

Catered Lunches & Well-stocked Kitchens

Yoga & Wellness Activities

Happy Hours

Company Events

Dog Friendly

Duties:  

 

      Oversee planning and execution of global User Acquisition marketing programs for game workflows.

      Analyze various sources of engineering and business data to assist the company in making data-driven decisions to increase revenues and maximizing profits.

      Measure and analyze impact of marketing programs on user behavior, applying insights to modify and refine strategies

      Analyze and study user requirements and data processing problems.

      Use a metrics-driven approach to improve systems which will assist the company's decision-making and result in increased revenues and maximizing profits.

      Analyze and present key performance metrics including return on advertising spending (ROAS) and internal key performance indicator (KPI) targets on acquisition marketing to senior leadership 

      Analyze business procedures and problems to define data, data structures, and algorithms for data saved to and extracted from the systems database.

      Regularly review and analyze user requirements and procedures, identify problems, and make recommendations to enhance and improve existing systems on an ongoing basis.

      Build internal automation and campaign management tools, in partnership with data science teams, to support revenue forecasting  

      Create and implement test and learn marketing strategies, apply findings to execute ongoing improvements, and direct investments in areas that drive scalable results

      Manage and optimize a large multi-million dollar acquisition marketing budget.

      Train, manage, and supervise a team of performance marketers focused on paid channels.

 

Bachelor's degree, or its equivalent, in in Business, Marketing, Business Analytics, Statistics, Economics, or related field, plus two (2) years of analytics or related experience in: game analytics; User Acquisition and retention; collecting and analyzing large user data sets; data tools and techniques to address issues (AB/multivariate testing); system performance monitoring and reporting to improve existing systems; using analytics and data driven methods for economic forecasting to increase and maximize profits; building analytics systems to gather and compile user data/behavior; and using mathematical/data modeling and analytic tools such Excel, Tableau, etc. 

 

 

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$200,000 - $200,000 a year

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We believe in creating games that unite people across the world and that showcase our commitment to providing an environment that is both inclusive and diverse for our players and employees. We strive to create a workforce that is reflective of our global player community as we know that we are stronger and better when we play together. To help promote an inclusive culture, we celebrate the visible and invisible diversity of our Jam Citizens through initiatives including Employee Resource Groups, cultural events, trainings, speaker series, and more. 

Jam City is an equal opportunity employer. We enthusiastically accept our responsibility to make employment decisions without regard to race, age, sex (including pregnancy), national origin, ancestry, religion, ethnicity, marital, or domestic partnerships status, disability, genetic information (including the refusal to submit to genetic testing), predisposing genetic characteristics, military status, veteran status, domestic violence victim status, sexual orientation, gender identity or expressions, or any other classification protected by federal, state, and local laws. Our management is committed to following this policy with respect to hiring, placement, promotion, transfer, demotion, layoff, termination, recruiting, pay, and other forms of compensation, training, and general treatment during employment.

Jam City is an award-winning mobile entertainment studio providing unique and deeply engaging games that appeal to a broad, global audience.

Led by CEO Josh Yguado, former 20th Century Fox executive, Jam City is the creative powerhouse behind some of the highest-grossing and most enduring mobile games. Jam City's global franchise Cookie Jam has generated more than half a billion dollars, and Panda Pop has more than 120 million downloads to date.

The company also is the go-to studio for Hollywood, having developed immersive, narrative-rich mobile games around iconic entertainment brands. The company's popular RPG game Harry Potter: Hogwarts Mystery was the #1 game in more than 40 countries at its launch in April 2018.

Jam City has nine studios located in Los Angeles (HQ), Berlin, Buenos Aires, Bogota, Burbank, Cedar Falls, San Diego, San Francisco, and Toronto.