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Form of workJob Description
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Job DescriptionJob Description:
Right now, we’re looking for a crackerjack Commerce Media Strategy Manager who’ll lead the team in bringing that transformation to life – someone known for incredible strategic thinking, brilliant client interaction and stellar management skills.
Sound like you? Read on.
You’ll become known within the company as someone who can tackle quality control for all media planning, oversee the team on day-to-day projects, and artfully translate strategies into innovative media – all while building robust client relationships and developing your team’s talent.
Day to day, that looks something like this:
- Delivering high-quality Retail Media planning for clients, serving up a smart, thoughtful understanding of how digital marketing can achieve (and exceed) objectives and goals – you’ll lend this expertise to new business pitches, too
- Assist with yearly annual planning for Commerce media for clients, with ability to apply client business objectives to Commerce media across several brands and categories
- Integrate with national Media Strategy teams to act as a Commerce specialist within the greater strategy team
- Spearheading the development of search and display strategies and analyses for clients (e.g., keyword recommendation, day-parting, timing/scheduling strategy)
- Develop an understanding of how commerce can drive our client’s business and size opportunities
- Track & manage budgets, retailer spend, etc., and partner with the Commerce analytics team deliver reporting to clients
- Aggregate data from internal Strategy, Digital Activation, and Shopper Activation teams for larger perspective and overarching strategies
- Manage and track day to day client requests and delegate to appropriate team members as necessary
- Perform thorough, insightful campaign analysis, including reporting and optimization recommendations
- Promote a culture of shared learning and increasing visibility of media expertise within the agency
- Oversee budgeting process and performance evaluations to optimize resources and talent development
Qualifications:
- A four-year college education and 4+ years of media planning and/or buying experience, with a focus on eCommerce or Retail Media
- Strong familiarity with the digital environment and a clear understanding of media planning and buying process (multi-channel knowledge and Criteo, Target, Amazon, Walmart, Kroger, etc. display experience preferred)
- Project management experience and ability to multitask; meticulous organization
- Understanding and experience with campaign automation tools (i.e., Skai (Kenshoo), Pacvue)
- Exceptional communication skills – you’re skilled at interpreting client objectives and clearly articulating proposed media strategies and recommendations
- An analytical mindset with an ability to pull insights from multiple, large data sets
- A strong, proven ability to teach analytic skills to staff, developing, encouraging and inspiring them to grow
- Willingness to travel as needed – you’re open to new places, new faces and new ideas
Got what it takes? We’d love to hear from you.
Additional Information
Digitas is an equal opportunity employer.
Additional Information
“Compensation Range: $97,000 - $110,000/hr. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. This role may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. This role may also qualify for participation in our 401(k) plan after eligibility criteria have been met.” If your requirements fall outside of this range, you are still welcome to apply.
Digitas is an equal opportunity employer.
