Marketing Strategy Intern

Position Overview
Are you ready to turbocharge profitability and revolutionize customer experiences? We're on the lookout for a driven Marketing Strategy Intern to lead the charge in our Diagnostic Tools division. Dive into an exhilarating internship where your innovative ideas will shape our product marketing strategies, fueling profitability and delivering unparalleled holistic solutions. Join us on this thrilling journey to transform the future of our company and redefine customer satisfaction!
Responsibilities
Profitable Performance Enhancement:

• Collaborate on a project aimed at identifying opportunities to optimize our Diagnostic Tools' marketing strategies, prioritizing profitability, and overall company health.
• Analyze market trends, dealer network feedback, and customer insights to propose innovative strategies that enhance profitability while delivering holistic solutions to customers.

Customer-Centric Approach:

• Partner with the dealer network to understand customer needs, fostering a symbiotic relationship that ensures the delivery of exceptional solutions and experiences.
• Contribute to strategies that align product marketing efforts with a customer-centric approach, emphasizing a holistic and satisfactory experience for our clientele.

Marketing Strategy Improvement:

• Work on enhancing the product Marketing Strategy for Diagnostic Tools, focusing on innovative approaches that resonate with the market and elevate profitability.
• Collaborate with cross-functional teams to translate insights into actionable marketing strategies that align with business objectives and customer needs.

Minimum Requirements

• Pursuing a Bachelor's or Master's degree

Additional Requirements

• Qualified candidates, excluding current Navistar employees, must be legally authorized on an unrestricted basis (US Citizen, Legal Permanent Resident, Refugee or Asylee) to be employed in the United States. Navistar does not anticipate providing employment related work sponsorship for this position (e.g., H-1B or F-1 status)

Desired Skills

• Currently pursuing a degree in Business Marketing or Marketing
• At least Sophomore standing for undergrad at the time of application
• Able to work at least 12 weeks (starting the end of May or early June through August)
• Previous applicable internships
• Self-starter
• High level of computer skills (Microsoft Applications and Internet)

Company Overview
Navistar, Inc. ("Navistar") is a purpose-driven company, reimagining how to deliver what matters to create more cohesive relationships, build higher-performing teams and find solutions where others don't.
Based in Lisle, Illinois, Navistar or its subsidiaries and affiliates produce International® brand commercial trucks and engines, IC Bus® brand school and commercial buses, all-makes OnCommand® Connection advanced connectivity services, and Fleetrite®, ReNEWeD® and Diamond Advantage® brand aftermarket parts.
With a history of innovation dating back to 1831, Navistar has more than 14,500 employees worldwide and is part of TRATON SE, a global champion of the truck and transport services industry. Additional information is available at www.Navistar.com.
Accelerating the Impact of Sustainable Mobility
Visit us at www.Navistar.com to discover more about our organization
Navistar is an Equal Opportunity Employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.
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