Marketing Director, Head Of Brand Design And Experience

About this role:
Reporting to Head of Enterprise Brand Strategy and Management, this new role will lead a team with seven direct reports and drive brand transformation initiatives. This person will collaborate with internal stakeholders and external agency partners to deliver captivating brand Experiences at the forefront of banking innovation. This position can sit in Charlotte, NC; New York, NY; or San Francisco, CA and is required to be in the office 3 days a week. The Wells Fargo job profile is Marketing Director.
In this role, you will:

• Serve as a key leader on the Brand Management & Sponsorships team, within Public Affairs
• Define brand Experience across digital and physical customer touchpoints - including Branches, Corporate buildings, Cards, Digital applications, Sponsorships, and Marketing
• Implement a multi-year roadmap, including the sequencing, and timing of key work streams
• Create cohesive branding and customer delight with a digital-first mindset
• Oversee the development, integration, and life cycle planning of Brand assets
• Be an influential "leader among equals" with internal partners
• Partner with brand strategy to advance and codify brand expression
• Collaborate with brand management to ensure cohesive implementation and governance
• Advance brand standards and ensure internal operational alignment as well as external brand recognition

Required Qualifications, US:

• 8+ years of Marketing, Digital Marketing, Digital Platforms, or Social Media experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
• 4+ years of Management experience

Desired Qualifications:

• Experience developing brand expression at branding agency or a Fortune 500 company
• Experience developing human-centered design solutions that shape customer experiences
• Experience leading, geographically dispersed, cross-functional diverse teams
• Experience using design elements to convey a compelling narrative for visual storytelling
• Experience managing relationships and collaborating with external agency partners
• Experience presenting information in a manner that persuades, and influences decision makers

Office Locations:

• 401 South Tryon Street - Charlotte, NC
• 150 East 42nd Street - New York, NY
• 333 Market Street - San Francisco, CA

Pay Range
$144,400.00 - $300,000.00
Benefits
Wells Fargo provides all eligible full- and part-time employees with a comprehensive set of benefits designed to protect their physical and financial health and to help them make the most of their financial future. Visit Benefits - Wells Fargo Careers for an overview of the following benefit plans and programs offered to employees.

• 401(k) Plan
• Paid Time Off
• Parental Leave
• Critical Caregiving Leave
• Discounts and Savings
• Health Benefits
• Commuter Benefits
• Tuition Reimbursement
• Scholarships for dependent children
• Adoption Reimbursement

We Value Diversity
At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.
Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.
Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.
Drug and Alcohol Policy
Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.