Marketing Data Analyst | Hybrid

*A relocation allowance is not provided for this position. 

• Collaborate with marketing, admissions, IT, and finance departments to collect, visualize, and interpret data.
• Deliver data-driven insights to guide budgetary, lead performance, conversion, enrollment, and retention strategies.
• Effectively communicate findings to key stakeholders and translate reports verbally and in writing into actionable recommendations both verbally and in writing.
• Partner closely with business and technical teams to ensure data integrity and build and maintain reports/dashboards (i.e., Tableau, Excel).
• Utilize project management software to prioritize cross-functional deliverables and meet tight deadlines.
• Assist with budget and KPI forecasting.
• Perform ad hoc reporting and analysis as needed.
• Perform other duties as assigned.

• Data Analytics
• Critical Thinker and Problem Solver
• Technical Skills
• Database Mining and Market Segmentation
• Project Management
• Data Visualization
• Communication
• Collaboration

• None

• Associate degree in Business, Business Analytics, or another degree in a related field.
• Two years of experience or related college work in data analytics supporting sales and marketing.
• Must have advanced computer skills with Microsoft Office, Google Workspace, and Customer Relationship Management (CRM) software.
• Must have the ability to present stories through data visualization.
• Excellent written and verbal communication skills.
• Proficient with Google Workplace, Microsoft Office, and other computer applications.
• Any equivalent combination of training, education, or experience that meets the minimum qualifications.

• Bachelor’s degree in business, Business Analytics, or other degree in a related field.
• 2-4 years of experience in data analytics, sales, or marketing.
• Work experience in Microsoft SQL and Tableau in a higher education environment.

• None