Ecommerce Digital Marketing Specialist

About EverCharge
EverCharge is a leading provider of electric vehicle (EV) charging devices and management systems and provides hardware and software EV charging solutions for fleets, multi-unit, and single-family homes. Our turnkey offerings are designed to utilize existing infrastructure to scale EV charging at the lowest cost. EverCharge's load-balancing SmartPower technology maximizes the number of electric vehicles that can charge at once and eliminates barriers, such as data connectivity.
Founded in 2013 and headquartered in Palo Alto, CA, EverCharge operates a factory in Hayward, CA, which supplies EVSEs for its customers across North America.
Our eCommerce Digital Marketing Specialist
Will be responsible for driving sales and increasing brand awareness through Amazon's platform. This individual will be responsible for developing and executing marketing strategies that align with the company's overall goals and objectives.
Responsibilities:

• Develop and execute Amazon marketing strategies to drive sales and increase brand awareness.
• Analyze and report on key performance indicators (KPIs) to measure the success of marketing campaigns.
• Optimize product listings and content to improve search visibility and sales conversion rates.
• Manage Amazon Advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
• Monitor and optimize Amazon PPC campaigns to improve campaign performance and reduce ACoS.
• Collaborate with cross-functional teams to ensure product listings and campaigns are optimized for Amazon's platform.
• Manage product reviews and ratings to improve product visibility and customer satisfaction.
• Keep up-to-date with Amazon's policies, changes in algorithms, and new features to ensure compliance and take advantage of new opportunities.
• Conduct competitive analysis to identify areas of improvement and develop strategies to gain a competitive edge.
• Work with external vendors and agencies to manage Amazon-related activities.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 5 years of experience in Digital Marketing, with a focus on Amazon.
• Experience with Amazon Advertising, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
• Understanding of Amazon's algorithm and best practices for optimizing product listings.
• Strong analytical skills and experience with data-driven decision making.
• Excellent communication and interpersonal skills, with the ability to collaborate with cross-functional teams.
• Ability to manage multiple projects and prioritize tasks in a fast-paced environment.

Job Title and Compensation:

• The base salary range for this position is between $80,000 and $125,000, based on full-time employment.
• Actual salaries are based on several factors unique to each candidate, including but not limited to skill set, experience, certifications, and work location.
• Our open positions are based on job competencies that are specific to each role. If you are offered a position, the job title may be different from what is advertised to align with the role's competencies and your specific background, experience, and interview results.

EverCharge, Inc. prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.
* No third-party solicitation. Candidates must apply directly to the job posting.