Company

Publicis GroupeSee more

addressAddressNew York, NY
type Form of workFull-Time
CategorySales/marketing

Job description

Company Description
PHM is the leading health media agency in the US. We are designed for-and dedicated to-delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.
Job Description
The Director, Video Investment manages investment across the full Video eco-system (Linear TV, FEP, VOD, OTT, Mobile, Connected TV, etc). You see opportunities to create new ways of working, learn more about the evolving digital and content influence, and help push boundaries for pharma in the Video space.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Your Impact:
Video Activation
  • Manage the Video Activation Process across multiple clients independently
  • Manage the daily workflow of campaigns across the video eco-system (linear TV, FEP, VOD, OTT, Mobile, Connected TV, Addressable), including proposal development, campaign activation and maintenance, and post-buy recaps
  • Assume accountability of campaign execution for assigned client accounts
  • Review client deliverables for quality, ensuring that recommendations and work product are sound and viable
  • Help develop strategic proposals
  • Understand value proposition, technology, and processes as related to the growth of current and prospective agency accounts
  • Participate in forecasting exercises for senior management
  • Develop processes to ensure data integrity and implement across the agency
  • Maintain an understanding of the systems used such as MediaOcean/Prisma or other digital buying tools, Ad Servers/Verification, DSPs, Social Platforms, DMPs, and internal proprietary tools
  • Provide ideas and solutions for pain points/problems in processes; partner with internal and external teams to develop best practices, enhancements, and tools to improve these
  • Determine and activate how to deliver necessary data to teams for multiple reporting purposes
  • Maintain relationships with vendors to ensure trust with our buying partners
  • Cultivate a team-focused mentality across the larger Investment team
  • Work with New Business to help with pitch and plan development as it pertains to prospective clients

Qualifications
  • Working knowledge of all basic media systems/tools (ie. MediaOcean, Prisma, Spectra/Media Bank)
  • Experience with all areas of National and Local Video, including Linear, OLV, CTV, and Addressable
  • Comfortable with presenting, in person and virtually, to client and internal teams
  • Follow agency procedures (accurate timesheets, GDPs, 360 feedback)
  • Expertise in Microsoft PowerPoint and Excel (can perform complex functions)
  • Bachelor's degree required
  • 8+ years digital activation experience
  • Pharmaceutical industry preferred

Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on promoting belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides inclusive benefit programs and policies to support the evolving and diverse needs of our talent and allow every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, and parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $91,000 - $144,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the qualifications of the applicant along with the requirements of the position, and we reserve the right to modify this pay range at any time. For this role, we will offer medical coverage, dental, vision, disability, 401k, and paid time off.
#LI-Hybrid
Refer code: 6925987. Publicis Groupe - The previous day - 2023-12-12 16:42

Publicis Groupe

New York, NY
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