Exostar is seeking a Director of Marketing to lead our Marketing Team. The Director of Marketing is a player-coach responsible for the creation and execution of a comprehensive strategy that will create awareness, drive preference, build a robust sales pipeline and fortify our brand. The Director of Marketing drive demand generation across our product portfolio and the lead cross-discipline marketing team responsible in each of our key markets. They will evaluate and develop marketing plans, coordinating brand awareness, and communicating with all parts of the organization including sales, product, services and support. The Director of Marketing will work closely with Sales Leadership and reports to the Chief Revenue Officer.
Responsibilities
- Lead a seasoned team of skilled Marketing individuals and build the team strengths
- Evaluating and developing the marketing strategy and marketing plan.
- Overseeing the execution of multi-channel, highly integrated digital marketing programs and campaigns
- Driving brand awareness across social media and growing interaction across all platforms.
- Build out the necessary metrics to report progress and success of Marketing programs
- Planning, directing, and coordinating marketing efforts.
- Communicating the marketing plan.
- Creating and maintaining the marketing database
- Understanding and developing budgets
- Creating and executing account-based marketing programs.
- Coordinating marketing projects from start to finish.
- Organizing company conferences, trade shows, and major events.
Requirements
- Experience in marketing, leading and developing a marketing team.
- Proven demand generation experience.
- Proven digital marketing experience.
- Proven account-based marketing experience
- Effective time management skills and the ability to multitask.
- Strong copywriting skills.
- Attention to detail.
- Proven ability to manage budgets.
- Professional and proactive work ethic.
- High competence in project and stakeholder management.
- Excellent interpersonal, written and oral communication skills.
- Confident and dynamic personality
- Self-starter that can work independently.
Exostar is an Equal Opportunities Employer. The company provides equal employment opportunity to all applicants without regard to race, color, religion, sex, national origin, age, marital status, disability status or genetic information. Exostar is committed in providing equal employment opportunity for all person in all facets of employment including recruiting, hiring, compensation, promotion, training, benefits, transfers and working conditions.
Experience
Required- • Minimum of 7-10 years’ experience in marketing working for cyber security, software, or technology companies • Minimum of 3-5 years’ managing and directing the work of others
Education
Required- Bachelors or better in Marketing or related field
Skills
Required- Takes initiative
- Presentations
- Confident
- Written communication
- Organized
- Verbal communication
Behaviors
Required- Leader: Inspires team mates to follow them
- Detail-oriented: Capable of carrying out a given task with all the details needed to get the task done well
Motivations
Required- Goal completion: Inspired to perform well by the completion of tasks
- Ability to make an impact: Inspired to perform well by the ability to contribute to the success of a project or the organisation