Director Of Growth Marketing

McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve – we care. What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow’s health today, we want to hear from you.

McKesson Compile, part of McKesson Corporation, helps life sciences companies develop and distribute lifesaving innovations by providing healthcare intelligence with high-capture, high-fidelity data across providers and patients. Compile captures and organizes data on 5.9M+ healthcare professionals, 2.9M+ facilities and 300M+ patient lives. By transforming messy and disparate datasets into clean, analytics-ready tables with unparalleled accuracy and recency, Compile enables commercial teams to move faster, while making our customers’ lives easier with premium customer service and a flexible business model. Customers include leading pharmaceutical manufacturers, biotechnology firms, and other healthcare innovators.

As the Director of Growth Marketing, you'll be responsible for defining, executing, and measuring growth strategies to drive new business and client success. Your role requires a balance of analytical thinking, strategic planning, and attention to detail, as you will need to roll up your sleeves and execute but also collaborate with marketing agencies and build a team of direct reports over time.

You will report directly to the VP of Marketing for McKesson Compile, and work closely with the VP of Sales. This is a newly-created role where you will have the opportunity to build a function and a team from the ground up.

Responsibilities:

• Lead generation: Develop and execute a comprehensive lead generation marketing strategy that aligns with the company's goals and objectives, driving brand awareness, customer acquisition, retention, and revenue/profit growth.

• Campaign management: Run awareness and lead generation campaigns, including email campaigns, search, advertising, social media, etc. Oversee the performance of paid media initiatives, optimizing campaigns for maximum efficiency and effectiveness. Liaise closely with our sales team to identify key accounts and run targeted ABM campaigns.

• Events: Run events, including our in-person conference presence as well as webinars and other virtual events.

• Metrics: Lead the marketing team through KPI reporting and data analysis that tracks marketing activity performance to enable data-driven decisions and optimization of our investments.

• Marketing Operations: Develop and optimize processes for efficiency and scalability. Establish and enhance demand generation processes for pipeline creation and conversion. Implement effective account and lead management processes.

• Continuous Improvement: Stay updated on industry trends and the competitive landscape to identify opportunities for growth.

Required Skills:

• Degree or equivalent and 10+ years of
  relevant experience. 8+ years of experience required with advanced degree.

Preferred Skills:

• 8+ years of proven experience in a growth-focused marketing role at a company or agency

• Exceptional analytical skills, with a strong focus on actionable insights

• Proficient in marketing automation tools (certifications are a plus, in-tool experience required)

• Expertise in various digital channels, both paid and organic, including LinkedIn and Google

• Knowledgeable in demand generation and lead management best practices. Experience working with and delivering qualified leads to sales.

• Effective written and oral communication skills

• Exceptional project management skills and intense attention to detail

• Able to self-motivate and work independently in a remote environment

• MBA preferred but not required

At McKesson, we care about the well-being of the patients and communities we serve, and that starts with caring for our people. That’s why we have a Total Rewards package that includes comprehensive benefits to support physical, mental, and financial well-being. Our Total Rewards offerings serve the different needs of our diverse employee population and ensure they are the healthiest versions of themselves. For more information regarding benefits at McKesson, please click here.

As part of Total Rewards, we are proud to offer a competitive compensation package at McKesson. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered.

Our Base Pay Range for this position

McKesson is an Equal Opportunity/Affirmative Action employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.Qualified applicants will not be disqualified from consideration for employment based upon criminal history.

McKesson is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including job seekers with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, please contact us by sending an email to Disability_Accommodation@McKesson.com. Resumes or CVs submitted to this email box will not be accepted.

Current employees must apply through the internal career site.

Join us at McKesson!