Job Description
Isiah Consulting is seeking a talented and experienced Digital Marketing Strategist to join our team. As a Digital Marketing Strategist, you will be responsible for developing and implementing Digital Marketing strategies to drive brand awareness, generate leads, and increase customer engagement. You will work closely with the marketing team to identify target audiences, analyze data to optimize campaigns, and stay up-to-date with industry trends and best practices.
Responsibilities
- Develop and execute Digital Marketing strategies to achieve company goals
- Identify target audiences and create personas to guide marketing campaigns
- Manage and optimize digital advertising campaigns across various platforms, such as Google Ads, Facebook Ads, and LinkedIn Ads
- Track, analyze, and report on the performance of Digital Marketing campaigns
- Monitor industry trends and competitor activities to identify new opportunities
- Collaborate with the content team to develop engaging and relevant content
- Stay up-to-date with the latest Digital Marketing tools, platforms, and best practices
Requirements
- Bachelor's degree in marketing, business, or a related field
- Proven work experience as a Digital Marketing Strategist or similar role
- Excellent knowledge of Digital Marketing channels and platforms, including Google Ads, Facebook Ads, and LinkedIn Ads
- Strong analytical skills and ability to analyze data to optimize campaigns
- Proficient in using Digital Marketing tools, such as Google Analytics and marketing automation software
- Excellent written and verbal communication skills
- Ability to multitask and prioritize work in a fast-paced environment
- Up-to-date knowledge of the latest Digital Marketing trends and best practices
- Ability to work independently and collaboratively in a team environment
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Work From Home
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)