Job Title: Digital Marketing Specialist
Job Location: San Francisco CA
Job Duration: 12 Months on W2
Duties
*** is looking for a Digital Marketing Specialist to support the global paid Digital Marketing team. This role will assist the paid digital team in all phases of campaign management including creative trafficking, reporting, project management, and tactical optimization of advertising platforms. This position will report to the Senior Online Marketing Manager and will receive mentoring while working closely with the rest of the team.
Responsibilities
Support the team with monthly and ad hoc reporting
Manage day-to-day management and implementation of campaign operations: set-up, trafficking, tagging, tracking, creative production, translations, coordination with agencies, media and tech partners, reporting, billing, etc.
Help manage advertising platforms such as LinkedIn, Facebook, Twitter Ads, Outbrain, Taboola, and DV360
Be the key point of contact for the internal team and agencies to route requests to the appropriate team member and/or resolve incoming support requests in a timely manner.
Set up Ad Operations processes, test, traffic and manage creative assets to ensure that creative qualify and achieve desired standards of performance.
Proactively anticipate and identify issues with campaigns and creative, and help with debugging and troubleshooting issues with delivery and performance.
Be a team player collaborating closely between the demand gen teams, Creative Studio, and digital team.
Take ownership of deliverables, manage independently, and effectively prioritize to get the job done
* West coast time zone preferred*
Skills
A self-directed person with the desire to learn and grow.
2+ years of working in a digital agency or in digital project management roles (within an agency or client-side).
Desired experience with search, display, programmatic, mobile and paid digital media, with some knowledge of Google, LinkedIn and Facebook ad products and tagging.
Experience analyzing and reporting on large amounts of data with Microsoft Excel or Google Sheets.
Experienced user of Microsoft Office and/or Google Office products (drive, slides, sheets, docs, etc).
Highly skilled in project management and proficient in communication, helping to build a seamless experience for all our partners.
Work closely with internal technology partners to bridge our client between departments and minimize duplication of work.
Demonstrate an interest in keeping up with new technologies and the Digital Marketing landscape.
Ability to meet tight deadlines while balancing multiple projects simultaneously.
Ability to consistently perform in a dynamic as an individual on a team.
Outstanding organizational and time management skills, with a problem-solving ability.
Experience with Salesforce, Eloqua, or Bizible is a bonus.