Digital Marketer

Bend, Oregon-based Frogger Golf, LLC designs, manufactures, and distributes high quality golf accessories and training aids via online and retail outlets throughout the United States and Canada. Recognized by the PGA for its award-winning and innovative contributions to the game of golf, Frogger incorporates function, technology and style into products that are used daily by golfers to enhance their performance and overall enjoyment of the game.

Commemorating its 17th year in 2024, Frogger is seeking to expand its team with a Digital Marketing and Accounts Manager.

The Digital Marketing and Accounts Manager will work collaboratively with management, agency partners and external consultants to create and execute new content across all social media and sales channels. The successful candidate has a passion for golf, demonstrates accountability, is detail-oriented and is proactive and timely in all duties.

Responsibilities

Manage Frogger Brand

• Collaborate with marketing team and agency partners to maintain a cohesive creative approach across all sales and marketing channels
• Work with management and marketing team to develop and drive monthly themes that are aligned across marketing/social media and sales channels
• Ensure digital content adheres to strategic marketing plan and standards

Create Digital Marketing Content

• Write new web and social media content and post one blog a month, all aligned with Frogger's monthly theme
• Work with management and marketing teams to identify photo and video needs and develop new video and photo content in collaboration with outside contractors
• Manage photo and video shoots and post new content on a regular, timely basis

Drive Channel Strategy

• Collaborate with outside agencies and contractors to develop, implement and manage marketing and sales strategy: Amazon, Influencer Marketing, E-mail Marketing, PPC and Social Marketing, Website, Graphic Design

Account Management

• Manage customer support inquiries (approximately 15 minutes daily)
• Coordinate shipment of product for Amazon, Influencers, and Warranties (once a week)
• Process orders for Direct, Distributor, Wholesale, One-Off’s, and Replenishment
• Follow up with customer accounts via phone and surveys to improve performance

Technologies and Platforms Used

• Web-based technologies including NLC and WooCommerce (will train)
• Meta Suite (Facebook, Instagram)
• TikTok
• Pinterest
• X/Twitter
• Microsoft Office Suite, including SharePoint file management

Core Competencies

• Written Communication: Write clearly and concisely, composing informative and compelling blogs, e-mails, posts, web content, etc. Use the written language to convey both substance and intent with accuracy.
• Customer Orientation: View the organization through the eyes of the customer and anticipate and meet customer needs. Continually seek information and understanding regarding market trends.
• Tech Savvy: Use technology, value technology and understand the necessity of leveraging it to stay productive and competitive. Be proactive in investigating and adopting new technologies.
• Team Player: Identify with the larger organizational team and your role within it. Share resources, respond to requests from other parts of the organization in a timely fashion, and support larger organizational goals.
• Initiative: Proactively take action without being prompted. Don’t wait to be told what to do or when to do it. See a need, take responsibility, and act on it. Make things happen.

Experience Requirements

Education

• High school degree

Background

• Passion for golf with a moderate to expert knowledge of the sport
• Social Media Marketing
• Creative experience generating original ideas and developing innovative solutions
• Excellent writing skills
• Proficient with technology and comfortable learning web-based platforms
• Comfortable on camera, as needed, for video shoots

Job Type: Full-time

Pay: $45,000.00 - $55,000.00 per year

Benefits:

• Flexible schedule
• Health insurance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Relocate:

• Bend, OR 97703: Relocate before starting work (Required)

Work Location: In person